Remote B2B Digital Growth Strategist — LinkedIn & CTV

Acro Commerce; Kelowna; Hybrid; CAD 70,000 - 110,000; Full time

Job summary

A digital marketing company in Canada is seeking a skilled Digital Marketing Strategist to develop data-driven campaigns, predominantly on LinkedIn, to drive qualified leads and enhance conversion rates. The ideal candidate will have extensive experience in B2B marketing, a deep understanding of LinkedIn's advertising platform, and the ability to analyze performance metrics effectively. This role offers flexibility with remote work options and a collaborative corporate culture.

Benefits

Flex start times & earned days off

Remote work options

Quarterly social events

Professional development opportunities

Employee stipend account

Qualifications

• 10+ years of experience managing B2B paid LinkedIn campaigns.
• Proven track record of driving revenue growth through LinkedIn.
• Deep understanding of LinkedIn's platform and advertising.

Responsibilities

• Create and execute full-funnel digital media campaigns.
• Build and launch demand generation campaigns on LinkedIn.
• Analyze campaign performance and report on metrics.

Skills

Digital marketing best practices

LinkedIn advertising

B2B marketing principles

Data analysis

A/B testing

Conversion optimization

Communication skills

Tools

LinkedIn Campaign Manager

Google Analytics

Google Tag Manager

Job description

A digital marketing company in Canada is seeking a skilled Digital Marketing Strategist to develop data-driven campaigns, predominantly on LinkedIn, to drive qualified leads and enhance conversion rates. The ideal candidate will have extensive experience in B2B marketing, a deep understanding of LinkedIn's advertising platform, and the ability to analyze performance metrics effectively. This role offers flexibility with remote work options and a collaborative corporate culture.