Programmatic Account Manager

Publicis Groupe Holdings B.V; Toronto; On-site; CAD 75,000 - 80,000; Full time

Job summary

A global advertising firm is seeking a Programmatic Account Manager in Toronto, Ontario. This role focuses on developing strategic programmatic recommendations and managing campaigns on demand side platforms. Ideal candidates should have a college degree and 2-4 years of experience in campaign activation. The position offers a salary range between $75,000 and $80,000 per year, promoting a diverse and inclusive workplace environment.

Qualifications

• Experience activating campaigns in Demand Side Platforms – 2-4 years preferred.
• Experienced in uploading and troubleshooting creative assets.
• Well organized, diligent, and detail-oriented.

Responsibilities

• Develop campaign strategy with internal or external client teams.
• Monitor campaign performance and optimize communication.
• Create programmatic campaigns within demand side platforms.

Skills

Strong communicator/collaborator

Strong numerical and computer expertise

Perseverance/tenacity

Inquisitive, out of the box thinker

Education

College or University degree

Tools

Demand Side Platforms

Job description

Company description

Spark Foundry is the agency that is shaped by ideas. We believe everyone’s ideas are powerful – big or small. Our knack for exploring them makes us better.

We strongly believe in collaboration, where a thriving working relationship leads to everyone’s best work. Luckily, this conviction attracts likeminded clients and talent to create a positive and magnetic team.

We’re constantly adapting to each of our clients’ businesses’ needs to avoid stagnation. This ensures that our clients get the best service to tackle their future-facing challenges and that our team stays on their toes.

Above all, we love to go above and beyond what’s expected of us. We’ve done this through media innovation that is recognized by both the industry and by our clients who reap the benefits.

The near future is very bright for Spark Foundry, whether that’s a result of Publicis Groupe’s investment in groundbreaking global & local tools and data solutions or because of the contagious momentum amplified by new team members and new clients.

Overview

The Programmatic Account Manager is a hard-working, analytical and dynamic digital media professional with client focus in mind. You are part of the next generation of data-driven optimization experts, making a lasting impression as we advance our programmatic activation offering.

As an Account Manager, you are responsible for development of strategic programmatic recommendations for your book of business. Upon approval from the client, Programmatic Account Manager will also own development of their own campaigns across selected Demand Side Platforms. Programmatic Account Manager will also be the primary contact regarding campaign optimizations, adjustments and progression and will be the owner of programmatic communication with their respective clients. You are responsible for ensuring proper execution and service levels are provided with best in class collaboration across multiple teams – both internal and external.

Responsibilities

• Develop campaign strategy with the internal or external client teams
• Evaluate the best avenues and draw conclusions that are both data and marketing driven from client campaigns on a tactical level
• Provide advanced actionable insights and implement them so see campaign take shape
• Create programmatic campaigns within our demand side platforms
• Monitor campaign performance, optimize and communicate campaign traction to both internal and external clients
• Communicate campaign details and objectives as necessary, including KPI expectations
• Keep up with new and innovative programmatic technology trends; attend partner presentation to further programmatic knowledge.

Qualifications

• College or University degree required
• Experience activating campaigns in Demand Side Platforms – 2-4 years preferred.
• Experienced in uploading and troubleshoot creative assets
• Strong communicator/collaborator
• Perseverance/tenacity
• Well organized/diligent/detailed oriented
• Strong numerical and computer expertise
• Inquisitive, asks questions, out of the box thinker
• Accountable

Additional information

We’re committed to building a diverse and inclusive workplace. Accommodations are available throughout the hiring process upon request.

Salary

Transparency matters to us. The salary range for this position is $75k - 80k per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision‑making. We believe in a human‑first approach, where your experience and potential are recognized by people.

Equal Opportunity Employer

Spark is an equal‑opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world‑class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Spark; however, only those candidates selected for an interview will be contacted.