marketing specialist

Government of Canada - Atlantic; Toronto; On-site; CAD 60,000 - 85,000; Full time

Job summary

A government agency in Canada is seeking an experienced professional to develop and implement communication strategies. Responsibilities include preparing reports, writing press releases, and conducting marketing studies. Candidates must have a Bachelor's degree in Marketing and at least 5 years of relevant experience, with strong skills in various software tools. This position requires on-site work in Toronto, Ontario and offers health benefits including dental and vision care.

Benefits

Health care plan

Dental plan

Vision care benefits

Group insurance benefits

Qualifications

• 5 years or more of experience in technical writing or related field.
• Proficient in graphic design and communication strategies.

Responsibilities

• Develop and evaluate communication strategies.
• Prepare a variety of written materials.
• Conduct analytical marketing studies.
• Initiate and maintain media contact.

Skills

Salesforce

MS Office

Adobe Illustrator

Adobe Photoshop

InDesign

LinkedIn

MailChimp

WordPress

Education

Bachelor's degree in Marketing

Tools

MS Excel

MS PowerPoint

MS Word

MS Outlook

Job description

Overview

Languages: English

Education

• Bachelor's degree
• Marketing/marketing management, general

Experience: 5 years or more

On site

Work must be completed at the physical location. There is no option to work remotely.

Work setting

• Consulting firm
• Construction

Responsibilities

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Write speeches, presentations and press releases
• Perform administrative tasks
• Prepare reports, research papers, educational texts or articles
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Conduct analytical marketing studies
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Copywrite
• Prepare proposals

Supervision

• No supervision responsibility

Experience and specialization

Computer and technology knowledge

• Salesforce
• MS Office
• MS Outlook
• Adobe Illustrator
• Adobe Photoshop
• InDesign
• MS Excel
• MS PowerPoint
• MS Word
• LinkedIn
• MailChimp
• Electronic mail
• WordPress

Area of work experience

• Specification or technical writing

Area of specialization

• Graphic design

Additional information

• Work conditions and physical capabilities
  • Work under pressure
  • Tight deadlines
  • Attention to detail

Personal suitability

• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Organized
• Team player
• Accurate
• Dependability
• Reliability
• Quick learner

Benefits

• Health benefits
  • Dental plan
  • Health care plan
  • Paramedical services coverage
  • Vision care benefits

Financial benefits

• Group insurance benefits