Marketing Operations Analyst & HubSpot & SQL Focus

Mashreq Bank; Vancouver; Hybrid; CAD 65,000 - 85,000; Full time

Job summary

A dynamic consultancy firm is seeking a Marketing Operations Analyst to enhance marketing performance through data-driven strategies. The ideal candidate will manage HubSpot CRM, perform SQL analysis, and collaborate across teams to refine lead management. This position offers flexibility with remote/hybrid options and focuses on developing innovative solutions in marketing operations. Join a culture that values continuous improvement and professional growth.

Benefits

Competitive salary

Flexible work arrangements

Professional development support

Exposure to global clients

Inclusive work culture

Responsibilities

• Manage HubSpot CRM and marketing automation workflows.
• Design and maintain marketing dashboards using SQL.
• Analyze funnel performance and campaign ROI.
• Ensure data accuracy across marketing systems.
• Support A/B testing and segmentation strategies.

Skills

HubSpot Marketing Hub and CRM

Advanced SQL

Marketing analytics

Data visualization tools

B2B/B2C digital marketing

Analytical skills

Communication skills

Tools

Power BI

Tableau

Looker

Job description

Job Summary

Houston Skilled Consultancy is seeking a highly analytical and detail-oriented Marketing Operations Analyst with a strong focus on HubSpot and SQL to support and optimize our marketing operations. This role plays a critical part in driving data-informed marketing strategies, improving campaign performance, and ensuring seamless alignment between marketing, sales, and business intelligence teams. The ideal candidate combines technical expertise with a deep understanding of marketing processes, automation, and reporting to enable scalable growth and measurable impact.

Key Responsibilities

• Manage, configure, and optimize HubSpot CRM, marketing automation workflows, and campaign tracking
• Design, build, and maintain marketing dashboards and reports using SQL and BI tools
• Analyze marketing funnel performance, lead lifecycle metrics, and campaign ROI
• Ensure data accuracy, integrity, and governance across marketing systems and databases
• Partner with marketing, sales, and revenue operations teams to improve lead management and attribution models
• Support A/B testing, segmentation strategies, and personalization initiatives
• Identify process gaps and recommend automation or system improvements
• Document marketing operations processes, best practices, and reporting standards

Required Skills and Qualifications

• Strong hands-on experience with HubSpot Marketing Hub and CRM
• Advanced SQL skills for data extraction, transformation, and analysis
• Proficiency in marketing analytics, attribution modeling, and performance measurement
• Experience with data visualization tools (Power BI, Tableau, Looker, or similar)
• Solid understanding of B2B or B2C digital marketing channels and funnels
• Excellent analytical, problem-solving, and communication skills
• Ability to translate complex data into actionable insights for stakeholders

Experience

• 3–6 years of experience in Marketing Operations, Revenue Operations, or Marketing Analytics
• Proven experience supporting marketing teams in a data-driven environment
• Prior experience working with CRM systems, marketing automation platforms, and databases

Working Hours

• Full-time position
• Standard business hours with flexibility depending on project needs
• Hybrid or remote work options may be available based on location and client requirements

Knowledge, Skills, and Abilities

• Strong business acumen with a data-first mindset
• Ability to manage multiple priorities in a fast-paced environment
• High attention to detail and commitment to data quality
• Collaborative approach with cross-functional teams
• Continuous learning mindset to stay updated on marketing technology trends

Benefits

• Competitive salary and performance-based incentives
• Flexible work arrangements (remote/hybrid options)
• Professional development and certification support
• Exposure to global clients across diverse industries
• Supportive, inclusive, and growth-focused work culture

Why Join Houston Skilled Consultancy?

At Houston Skilled Consultancy, we empower professionals to work on impactful, data-driven projects that shape modern marketing strategies. You will collaborate with experienced consultants, leverage cutting-edge technologies, and gain exposure to high-growth organizations. We value innovation, integrity, and continuous improvement—making this an ideal environment for ambitious professionals looking to advance their careers in marketing operations and analytics.

How to Apply

Interested candidates are encouraged to submit their updated resume along with a brief cover letter highlighting their experience with HubSpot and SQL. Shortlisted applicants will be contacted for further discussions.