marketing manager

Government of Canada - Western; Vancouver; On-site; CAD 60,000 - 80,000; Full time

Job summary

A government organization in Vancouver seeks a Marketing Manager to analyze market research and develop marketing strategies. Responsibilities include overseeing communications, budgeting, and promotional material development. Candidates should have a Bachelor's degree and 3-5 years of relevant experience. This position requires on-site work with no remote options.

Qualifications

• 3 years to less than 5 years of experience in a relevant field.

Responsibilities

• Analyze market research data to improve business decisions.
• Conduct economic surveys to identify potential markets.
• Develop and implement marketing strategies.

Skills

Market research analysis

Communication strategy development

Project management

Budget planning

Education

Bachelor's degree in Business or related

Job description

Overview Languages

English

Education

• Bachelor's degree
• Business, management, marketing and related support services, other

Experience

3 years to less than 5 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Responsibilities Tasks

• Analyze market research data to improve business decisions or activities
• Conduct economic or commercial surveys to identify potential markets for products or services
• Develop communication strategies
• Direct the marketing strategies of establishments
• Evaluate the marketing strategies used by establishments
• Oversee the preparation of written material for website content
• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Develop promotional materials
• Hire, train, direct and motivate staff
• Plan and control budget and expenditures
• Write and edit press releases, newsletter and communications materials
• Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
• Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Develop and implement marketing strategies