Marketing Leader, Microfluidics — Drive Global Launches

Fluidigm; Markham; On-site; CAD 90,000 - 120,000; Full time

Job summary

A leading life sciences company in York Region is seeking an experienced Senior Marketing Manager to develop marketing strategies for qPCR and NGS products. The ideal candidate will have over 10 years in marketing within the life sciences, possess strong interpersonal and analytical skills, and be adept at executing multi-channel campaigns. This role offers a significant opportunity to influence market growth and contribute to advancements in human health.

Qualifications

• At least 10+ years of experience in a marketing role in the life science industry.
• Strong understanding of qPCR and NGS technologies and applications.
• Excellent presentation and problem-solving skills.

Responsibilities

• Develop and execute integrated marketing programs on qPCR and NGS library preparation products.
• Design and run market-specific marketing campaigns.
• Collaborate with product management and regional marketing.

Skills

Outbound marketing

Marketing collateral creation

Knowledge of marketing metrics and KPIs

Creative and data-driven mentality

Interpersonal skills

Education

BA/BS in molecular biology or related discipline

MBA or equivalent business education

Job description

A leading life sciences company in York Region is seeking an experienced Senior Marketing Manager to develop marketing strategies for qPCR and NGS products. The ideal candidate will have over 10 years in marketing within the life sciences, possess strong interpersonal and analytical skills, and be adept at executing multi-channel campaigns. This role offers a significant opportunity to influence market growth and contribute to advancements in human health.