Marketing Director

Summit Search Group; Winnipeg; On-site; CAD 80,000 - 100,000; Full time

Job summary

A dynamic retail brand in Winnipeg is seeking a Marketing Director to lead brand, ecommerce, and performance marketing efforts. The ideal candidate will have over 8 years of marketing experience, strong leadership skills, and the ability to develop integrated marketing strategies. You will manage a high-performing marketing team and ensure brand consistency across all consumer touchpoints. This role offers real ownership and impact in a fast-paced environment.

Qualifications

• 8+ years of experience in marketing, brand, or content-led roles.
• Proven experience leading and developing teams.
• Strong strategic thinking paired with a hands-on mindset.

Responsibilities

• Set and lead marketing strategy aligned with the brand and business goals.
• Develop and execute integrated marketing plans, campaigns, product launches, and events.
• Manage marketing budgets, agencies, and external partners.

Skills

Strategic thinking

Team leadership

Marketing experience

Communication skills

Ecommerce knowledge

Job description

EQ3 EQ3 is hiring for one of the more exciting Marketing Director jobs in Winnipeg, offering the opportunity to lead brand, ecommerce, and performance marketing for a design-led retail brand with national reach. They are seeking a confident, collaborative, and hands-on Marketing Director to lead brand and performance marketing across all consumer touchpoints — from paid media and ecommerce to content, creators, events, and in-store experience.

This role is equal parts strategy and execution. You’ll define marketing objectives, identify opportunities for growth, and provide clear direction, while staying close enough to the work to ensure quality, momentum, and impact. You’re not expected to do everything yourself, but you are expected to understand the work deeply, challenge it thoughtfully, and step in when needed.

As a leader, you bring calm, clarity, and high emotional intelligence to a fast-moving environment. You’re a strong listener, a steady presence, and a trusted partner to your team and cross-functional peers. You care deeply about building meaningful brand experiences that drive traffic, loyalty, and long-term business growth.

What You’ll Do as Marketing Director at EQ3

Set and lead marketing strategy aligned with EQ3’s brand and business goals

Develop and execute integrated marketing plans, campaigns, product launches, and events

Lead paid media and performance marketing, balancing brand building with growth outcomes

Oversee content strategy, creative direction, and brand standards across all channels

Provide strategic direction for ecommerce, email, and digital customer experience

Guide social media, creator partnerships, and community engagement

Ensure consistency across online, in-store, and experiential marketing

Manage marketing budgets, agencies, and external partners

Lead, coach, and develop a high-performing marketing team

What you bring

8+ years of experience in marketing, brand, or content-led roles

Proven experience leading and developing teams

Strong strategic thinking paired with a hands-on mindset

Deep understanding of content, ecommerce, email, social, paid media, and retail marketing

Excellent communication, judgment, and collaboration skills

Comfort working in a creative, fast-paced, and entrepreneurial environment

Assets (nice to have): Photography or design skills; French language proficiency.

Who You Are: Senior Marketing Leadership

A confident, accountable leader with high EQ

Comfortable setting direction and rolling up your sleeves

Energized by working with a small, ambitious team

Motivated by building brands customers genuinely care about

This is a rare opportunity for a senior marketer seeking Marketing Director jobs in Winnipeg with real ownership, influence, and creative impact.

Summit Search Group has a strong commitment to Diversity, Equality and Inclusion. We strive for continuous development, modeling, inclusive behaviors and proactively managing bias throughout our process.