Lifecycle Growth Manager: Onboarding to Retention

Jane App; Remote; CAD 118,000 - 186,000; Full time

Job summary

A high-growth SaaS company in Canada is seeking a Lifecycle Marketing Manager to own and design lifecycle programs that enhance customer engagement. The ideal candidate has 5 to 7 years of experience in lifecycle marketing and excellent skills with tools like HubSpot and Braze. This role focuses on creating meaningful customer experiences through data-driven strategies and close collaboration with various teams. Competitive compensation, including salary range from $118,800 to $185,500, along with a comprehensive benefits package is offered.

Benefits

Comprehensive benefits package

Career development opportunities

Remote work flexibility

Qualifications

• 5 to 7 years of experience in lifecycle, email, or CRM.
• 3+ years building automated journeys in tools like HubSpot or Braze.
• Experience designing full funnel programs for onboarding and retention.

Responsibilities

• Design and own lifecycle programs to strengthen customer journeys.
• Collaborate with teams to create engaging messaging across channels.
• Use data and experimentation to refine lifecycle touchpoints.

Skills

Lifecycle marketing

Email marketing

CRM tools

Segmentation

A/B testing

Data interpretation

Tools

HubSpot

Braze

Iterable

Looker

Google Analytics

Tableau

Job description

A high-growth SaaS company in Canada is seeking a Lifecycle Marketing Manager to own and design lifecycle programs that enhance customer engagement. The ideal candidate has 5 to 7 years of experience in lifecycle marketing and excellent skills with tools like HubSpot and Braze. This role focuses on creating meaningful customer experiences through data-driven strategies and close collaboration with various teams. Competitive compensation, including salary range from $118,800 to $185,500, along with a comprehensive benefits package is offered.