Investor Education Social Media Specialist

Scotiabank; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading financial institution in Toronto is seeking a Social Media Associate to enhance its educational outreach. This role focuses on creating engaging content to empower self-directed investors through social media, collaborating with cross-functional teams to align strategies. Ideal candidates will have experience in social media marketing and a passion for financial education. A relevant degree and strong communication skills are essential.

Qualifications

• Minimum 2–3 years of experience in social media marketing or content creation.
• Proven ability to translate investing concepts into engaging content.
• Strong communication skills for creating compliant content.

Responsibilities

• Develop and publish social media content including posts and videos.
• Manage Scotia iTRADE’s social media content calendar.
• Research and evaluate social content based on investor needs.

Skills

Social media marketing

Content creation

Copywriting

Digital storytelling

Team collaboration

Education

Undergraduate degree in Marketing, Communications, Journalism, Business

Tools

Sprout Social

Hootsuite

Sprinklr

Job description

A leading financial institution in Toronto is seeking a Social Media Associate to enhance its educational outreach. This role focuses on creating engaging content to empower self-directed investors through social media, collaborating with cross-functional teams to align strategies. Ideal candidates will have experience in social media marketing and a passion for financial education. A relevant degree and strong communication skills are essential.