Director of Paid Media — Creator Economy Growth

#paid; Toronto; On-site; CAD 110,000 - 140,000; Full time

Job summary

A leading creator marketing firm in Toronto is seeking a Director of Paid Media to oversee their paid media strategy during a maternity leave. The successful candidate will have 7-10 years of experience in digital marketing, proven leadership skills, and a strong background in running paid campaigns on major platforms such as Meta, TikTok, and Snapchat. This role involves driving media strategy, managing a team, and ensuring campaigns align with client goals. A competitive salary of $110,000 - $140,000 is offered, along with other benefits.

Benefits

Flexible vacation policy

Health and dental benefits

L&D budgets

Team offsites

Qualifications

• 7–10 years of experience in paid media, digital marketing, or creator marketing.
• Proven leadership experience managing full-time employees.
• Direct experience running paid campaigns on major social platforms.

Responsibilities

• Drive paid media strategy and performance across the organization.
• Identify new paid media opportunities tailored to the creator economy.
• Manage a team of media buyers to enhance efficiency and scale.

Skills

Leadership

Digital marketing

Paid media strategy

Team collaboration

Performance optimization

Tools

Meta

TikTok

Snapchat

Job description

A leading creator marketing firm in Toronto is seeking a Director of Paid Media to oversee their paid media strategy during a maternity leave. The successful candidate will have 7-10 years of experience in digital marketing, proven leadership skills, and a strong background in running paid campaigns on major platforms such as Meta, TikTok, and Snapchat. This role involves driving media strategy, managing a team, and ensuring campaigns align with client goals. A competitive salary of $110,000 - $140,000 is offered, along with other benefits.