Director of Digital Growth & Performance

Community Sports Partners; Toronto; On-site; CAD 80,000 - 110,000; Full time

Job summary

A community-focused organization in Toronto seeks an experienced Digital Marketing Director to lead and optimize digital advertising initiatives. The ideal candidate will have 5-8+ years of experience in managing high-performance campaigns and a proven track record in improving ROAS. Responsibilities include managing campaigns across multiple platforms, executing A/B tests, and implementing SEO strategies. Competitive compensation based on experience.

Qualifications

• 5+ years of hands-on experience managing large-scale paid advertising campaigns.
• Proven track record of improving ROAS and conversion rates.
• Strong analytical and problem-solving skills with a data-driven approach.

Responsibilities

• Manage and optimize paid advertising campaigns across platforms.
• Execute A/B testing and analyze user behavior.
• Implement technical SEO strategies.

Skills

Google Ads certification

Meta Ads expertise

Google Analytics 4 proficiency

Experience with A/B testing tools

Technical SEO knowledge

Education

Bachelor's degree in Marketing, Analytics, or related field

Tools

Google Ads & Editor

Google Tag Manager

SEMrush/Ahrefs

Heat Mapping Tools

Job description

A community-focused organization in Toronto seeks an experienced Digital Marketing Director to lead and optimize digital advertising initiatives. The ideal candidate will have 5-8+ years of experience in managing high-performance campaigns and a proven track record in improving ROAS. Responsibilities include managing campaigns across multiple platforms, executing A/B tests, and implementing SEO strategies. Competitive compensation based on experience.