Director, Lifecycle Marketing & CRM Growth

ButcherBox; Toronto; On-site; CAD 217,000 - 246,000; Full time

Job summary

A leading food delivery service in Toronto is seeking a Director of Customer Relationship Management to drive CRM strategies that enhance customer engagement and loyalty. The ideal candidate will have over 8 years of experience in CRM and lifecycle marketing, with a strong analytical mindset and leadership capabilities. This role offers a competitive salary and numerous benefits, promoting a culture of growth and inclusivity.

Benefits

Medical, dental, and vision insurance

401(k) with employer match

Unlimited paid time off

Annual Learning & Development stipend

Free Custom Classic ButcherBox each month

Qualifications

• 8+ years of CRM, lifecycle marketing, or retention experience in DTC or subscription businesses.
• Proven success developing and optimizing test-and-learn frameworks.
• Demonstrated experience leading teams and managing complex cross-functional initiatives.

Responsibilities

• Develop and execute lifecycle marketing strategies across the customer journey.
• Lead revenue retention initiatives leveraging CRM programs.
• Establish KPIs and manage team against them to ensure high performance.

Skills

CRM systems

Data-driven decision-making

Leadership

Lifecycle marketing

Analytical skills

Education

Bachelor’s degree in Marketing or Business Administration

MBA preferred

Tools

CRM and data visualization tools

Job description

A leading food delivery service in Toronto is seeking a Director of Customer Relationship Management to drive CRM strategies that enhance customer engagement and loyalty. The ideal candidate will have over 8 years of experience in CRM and lifecycle marketing, with a strong analytical mindset and leadership capabilities. This role offers a competitive salary and numerous benefits, promoting a culture of growth and inclusivity.