Digital Media Buyer & Campaign Activation

Horizon Media; Toronto; On-site; CAD 55,000 - 65,000; Full time

Job summary

A digital marketing firm in Toronto is seeking a Buyer, Digital Investment & Activation. The role involves executing and optimizing digital media campaigns across multiple channels. The ideal candidate should have 2-4 years of experience in digital media, strong analytical and negotiation skills, along with proficiency in tools like Google Ads and Meta. This position offers a salary range of $55,000 - $65,000 and emphasizes independent problem-solving in a fast-paced environment.

Qualifications

• 2-4 years of digital media experience required.
• Certificates in Google, Meta, TikTok, The Trade Desk, and Amazon Ads are assets.
• Ability to work independently and manage time effectively.

Responsibilities

• Negotiate and execute digital media campaigns.
• Ensure proper setup of campaign tags and pixels.
• Monitor campaign performance and make optimization recommendations.
• Assist in client management and reporting.

Skills

Digital media experience

Video buying experience

Microsoft Office suite (Excel, PowerPoint)

Campaign management (Google Ads, Microsoft Ads)

Programmatic campaigns (DSPs)

Strong writing and presentation skills

Analytical skills

Time management and organizational skills

Creative problem solving

Tools

Google Ads

Microsoft Ads

Reddit

TikTok

Pinterest

Meta (Facebook)

Twitter

Amazon DSP

The Trade Desk

DV360

Job description

A digital marketing firm in Toronto is seeking a Buyer, Digital Investment & Activation. The role involves executing and optimizing digital media campaigns across multiple channels. The ideal candidate should have 2-4 years of experience in digital media, strong analytical and negotiation skills, along with proficiency in tools like Google Ads and Meta. This position offers a salary range of $55,000 - $65,000 and emphasizes independent problem-solving in a fast-paced environment.