digital advertising specialist

Government of Canada - Central; Brantford; On-site; CAD 50,000 - 70,000; Full time

Job summary

A governmental organization in Brantford seeks an individual to conduct market research and advise clients on marketing strategies. The position requires college education, strong communication skills, and a willingness to be trained. The job is on-site with no remote work option.

Qualifications

• Willingness to be trained on the job.
• Strong communication skills in English.

Responsibilities

• Conduct surveys and analyze data on consumer buying habits.
• Advise clients on advertising or sales promotion strategies.
• Develop marketing strategies and deliver presentations.

Education

College/CEGEP

Job description

Overview

Languages: English

On site: Work must be completed at the physical location. There is no option to work remotely.

Education

• College/CEGEP

Experience

Will train

Responsibilities

• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Gather, research and prepare communications material
• Design market research questionnaires
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Supervise office and volunteer staff
• Plan and direct advertising and marketing campaigns