Regional Marketing Manager

Netskope; São Paulo; Presencial; BRL 120.000 - 160.000; Tempo integral

Resumo da oferta

A leading cloud security firm is seeking a Regional Marketing Manager for Brazil to drive field marketing activities. The role involves creating and implementing marketing plans, managing budgets, and executing campaigns to generate leads. Ideal candidates will have at least 7 years of field marketing experience in the B2B software sector, strong communication skills, and proficiency in both Brazilian Portuguese and English. Travel is required for the position, providing an exciting opportunity to work collaboratively within a dynamic team.

Serviços

Catered lunches

Office celebrations

Employee recognition events

Qualificações

• 7 years of experience in field marketing preferably in B2B software space.
• Demonstrated proficiency in marketing automation tools and business software.
• Knowledge of developing and executing demand generation programs.

Responsabilidades

• Create and implement a marketing plan aligned with sales objectives.
• Manage regional budget and marketing campaigns within the region.
• Develop diversified demand generation programs targeting new and existing clients.

Conhecimentos

Field marketing experience

Strong communication skills

Data-driven thinking

Organization and planning skills

Inbound and outbound demand generation

Sales and marketing operations knowledge

Cloud security understanding

Fluent in Portuguese

Fluent in English

Formação académica

Bachelor's degree

Ferramentas

Marketo

Salesforce (SFDC)

MS Office

Descrição da oferta de emprego

About Netskope

Today theres more data and users outside the enterprise than inside causing the network perimeter as we know it to dissolve. We realized a new perimeter was needed one that is built in the cloud and follows and protects data wherever it goes so we started Netskope to redefine Cloud Network and Data Security.

Since 2012 we have built the market‑leading cloud security company and an award‑winning culture powered by hundreds of employees spread across offices in Santa Clara, St. Louis, Bangalore, London, Paris, Melbourne, Taipei and Tokyo. Our core values are openness, honesty and transparency and we purposely developed our open desk layouts and large meeting spaces to support and promote partnerships, collaboration and teamwork. From catered lunches and office celebrations to employee recognition events and social professional groups such as the Awesome Women of Netskope (AWON) we strive to keep work fun, supportive and interactive. Visit us at Netskope Careers. Please follow us on LinkedIn and Twitter @Netskope.

About the Position

The Regional Marketing Manager BRAZIL is responsible for the development, planning and execution of field marketing activities in the region. The Regional Marketing Manager (RMM) is a key member of the EMEA / LATAM Marketing team as well as the regional team and will support the EMEA / LATAM Sales and Business Development teams with lead‑generating activities and campaigns that focus on identified target accounts, key industries and regional growth opportunities.

The RMM will prioritize, plan, budget, evangelize and execute regional marketing activities and events. The RMM will work alongside the local field team as well as the EMEA / LATAM and WW marketing team to target high‑value prospects via specific marketing activities. As well as build and accelerate pipeline in the region, ensure corporate marketing activities are utilized in the region, communicate field sales needs back to HQ and build regional plans that link corporate marketing campaigns to a regional focus.

Responsibilities

• Work with Regional Sales leadership team to create / implement a marketing plan in line with regional sales team and corporate marketing performance targets and objectives.
• Own drive and manage regional budget marketing campaigns & programs and event execution within the specific region to build net new prospects and pipeline as well as accelerate current pipeline in region.
• Create diversified demand generation programs which target net new prospects as well as existing customers with strong pre‑ and post‑program engagement plans.
• Maintain daily interaction with the field teams and other cross‑functional teams to build and communicate marketing field programs.
• Activities that may be included but not limited to custom virtual and live events, webinars, executive conferences / roundtables, networking events, third party conferences, customer (account) specific programs, digital advertising, collateral creation, engagement with local customers and liaising with the global PR team on local awareness and editorial opportunities.
• Deliver strong campaign and event ROI via sales pipeline acceleration and new lead capture against time / budget targets and key internal metrics.
• Leverage your hands‑on SFDC and Marketo (or similar marketing automation tool) experience to create and report on marketing activities, help establish and track measurable response rates, conversion rates, pipeline and ROI for all programs.
• Manage relationships with third party vendors, external contractors and agencies for creative services, material manufacture and shipping and on‑the‑ground logistics.

Requirements

• 7 years of experience in field marketing preferably in B2B software space
• Strong verbal and written communication skills
• Data‑driven creative critical thinker with strong communication, time management, organization and planning skills
• Demonstrated knowledge of developing and executing inbound and outbound demand generation programs
• Demonstrated proficiency in relevant software applications including Marketo (or similar marketing automation), MS Office and other business software as well
• Strong familiarity with sales and marketing operations including dashboard reporting and key campaign metrics
• Basic understanding of cloud security
• Native Brazilian Portuguese language, English language

Education and Travel

• Bachelors degree preferred
• Some travel (30%) required

Equal Employment Opportunity

Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran status, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity / expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions) or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.

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