Marketing Analyst

CSL Vifor; São Paulo; Híbrido; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading biotherapeutics company in São Paulo seeks a Marketing Analyst to support rare diseases marketing initiatives. In this hybrid role, you will plan and execute omnichannel campaigns, analyze performance data, and collaborate across teams. Ideal candidates will have a Bachelor’s degree and 1-3 years of marketing experience. Fluency in Portuguese is required. The company offers a dynamic and growth-oriented environment with a focus on patient-centric solutions.

Serviços

Competitive salary

Professional development opportunities

Qualificações

• 1-3 years of marketing experience, ideally in healthcare or pharma.
• Hands-on experience with omnichannel marketing strategies.
• Proficiency in English is desired, while fluency in Portuguese is required.

Responsabilidades

• Plan and execute omnichannel campaigns for rare disease brands.
• Analyze performance data to optimize marketing impact.
• Ensure compliance with medical, legal, and regulatory processes.

Conhecimentos

Omnichannel planning

Strong analytical skills

Creative thinking

Project management

Fluent in Portuguese

Formação académica

Bachelor's degree in Marketing, Business, Communications, Economics, Engineering, or Life Sciences

Ferramentas

CRM tools

Excel

BI tools

Descrição da oferta de emprego

The Opportunity:

Reporting to the Associate Director, Marketing of our São Paulo sales office, as the Marketing Analyst, you will support CSL’s Rare Diseases portfolio by planning, executing, and optimizing omnichannel initiatives that are compliant, data‑driven, and patient‑centric. You will be required to employ creativity and have the ability to think out of the box to engage highly specialized audiences. We need a hands on, proactive, creative thinker who loves science, is analytical, and is eager to grow. You’ll manage campaigns, analyze performance, and collaborate across teams to deliver impactful, compliant marketing.

This is a hybrid role, which offers a combination of an onsite and remote work schedule . #LI-hybrid

The Role:

• Plan and execute omnichannel campaigns (digital, email, events, field enablement) for rare disease brands, ensuring compliance with Medical‑Legal‑Regulatory (MLR) processes.
• Analyze performance across channels and recommend optimizations to improve impact and efficiency.
• Translate science into stories: simplify complex clinical data for healthcare professionals and stakeholders.
• Own day‑to‑day execution: manage briefs, timelines, agencies, budgets, and approvals.
• Innovate: propose creative solutions and new approaches to reach niche audiences in rare diseases.
• Partner cross‑functionally with Sales, Market Access, Medical, Compliance, and Customer Service.
• Ensure compliance with ANVISA, LGPD, and CSL’s internal policies.
• Support launches and key brand initiatives with insights and tactical plans.
• Maintain data quality in CRM/marketing tools and support segmentation and personalization.
• Continuously upskill on omnichannel best practices and rare disease therapy areas.

Your Skills & Abilities:

• Bachelor’s degree in Marketing, Business, Communications, Economics, Engineering, or Life Sciences.
• 1–3 years of marketing experience (healthcare/pharma preferred).
• Hands‑on experience with omnichannel planning and execution; CRM and analytics tools.
• Strong analytical skills and proficiency in Excel and BI tools.
• English: fluency desired; Portuguese: fluent required.
• Excellent communication and project management skills.
• Familiarity with MLR review processes is a plus.
• Hands‑on & proactive with a bias for action.
• Creative thinker: able to think out of the box and propose innovative solutions.
• Curious about science and eager to learn rare disease areas.
• Collaborative communicator who builds trust across teams.
• Growth‑oriented and adaptable.
• Patient‑centric & compliant in all activities.

About CSL Behring

CSL Behring is a global biotherapeutics leader driven by our promise to save lives. Focused on serving patients’ needs by using the latest technologies, we discover, develop and deliver innovative therapies for people living with conditions in the immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. We use three strategic scientific platforms of plasma fractionation, recombinant protein technology, and cell and gene therapy to support continued innovation and continually refine ways in which products can address unmet medical needs and help patients lead full lives.

CSL Behring operates one of the world’s largest plasma collection networks, CSL Plasma. Our parent company, CSL, headquartered in Melbourne, Australia, employs 32,000 people, and delivers its lifesaving therapies to people in more than 100 countries.

To learn more about CSL, CSL Behring, CSL Seqirus and CSL Vifor visit https://www.csl.com/ and CSL Plasma at https://www.cslplasma.com/.

Our Benefits

For more information on CSL benefits visit How CSL Supports Your Well‑being | CSL.

You Belong at CSL

At CSL, Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy, we are able to better understand and connect with our patients and donors, foster strong relationships with our stakeholders, and sustain a diverse workforce that will move our company and industry into the future.

To learn more about inclusion and belonging visit https://www.csl.com/careers/inclusion-and-belonging.

Equal Opportunity Employer

CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, please visit https://www.csl.com/accessibility-statement.