Digital Marketing & Communications Specialist

Otis Elevator Co.; São Bernardo do Campo; Presencial; BRL 60.000 - 80.000; Tempo integral

Resumo da oferta

A global leader in elevator technology seeks a Digital Marketing & Communications Specialist for Latin America to lead marketing initiatives enhancing brand visibility and engagement. The ideal candidate will have 5 years of digital marketing experience, proficiency with tools like Hubspot and Google Analytics, and strong analytical skills. This role involves coordinating campaigns, managing content, and analyzing KPIs to drive performance and support sales enablement. Join us to make an impact!

Qualificações

• 5 years of experience in digital marketing.
• Proven experience with CRM systems and content management.
• Creative and innovative professional.

Responsabilidades

• Coordinate digital marketing campaigns across LATAM.
• Manage content creation and paid media campaigns.
• Oversee CRM and lead generation activities.
• Support sales enablement through training programs.
• Plan and execute events and product launches.
• Analyze key KPIs/ROI for Digital Marketing projects.

Conhecimentos

Fluent in Spanish

Fluent in English

Strong analytical skills

Leadership skills

Communication skills

Formação académica

Bachelor’s degree in marketing, Business, Communications, or related field

Ferramentas

Hubspot

Google Analytics

Power BI

Excel

PowerPoint

Descrição da oferta de emprego

Role Overview:

As a Digital Marketing & Communications Specialist for Latin America, you will lead regional marketing initiatives that drive brand visibility, digital engagement, and sales enablement. This role combines strategic planning with hands‑on execution across multiple channels, ensuring consistent and impactful communication.

On a typical day, you will:

• Coordinate digital marketing campaigns across LATAM, including social media, SEO, and website management for 14 country sites.
• Manage content creation, paid media campaigns, and ensure brand compliance across all platforms.
• Oversee CRM and lead generation activities, analyzing KPIs and optimizing performance using tools like Hubspot and Google Analytics.
• Support sales enablement through training programs, playbooks, and performance reporting.
• Plan and execute events, product launches, and trade shows, ensuring seamless communication with internal teams and customers.
• Analysis and monitoring of key KPIs/ROI for the Digital Marketing project – Analytics for otis.com, blog, campaigns, landing pages, LinkedIn.

What You Need to Succeed:

• Bachelor’s degree in marketing, Business, Communications, or related field.
• Fluent in Spanish and English.
• 5 years of experience.
• Proven experience in digital marketing tools (Hubspot, Google Analytics, Tag Manager, My Business), CRM systems, and content management.
• Strong analytical skills with proficiency in Excel, PowerPoint; Power BI and multimedia editing are a plus.
• Creative, innovative, and hands‑on professional with leadership and communication skills.

Apply now!

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Otis is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other protected class according to applicable law. To request an accommodation in completing an employment application due to a special need or a disability, please contact us at [e-mail].