Analista De Marketing (Social Media) Sênior (Biopark Educação)

buscojobs Brasil; Uberlândia; Presencial; BRL 20.000 - 80.000; Tempo integral

Descrição da oferta de emprego

Social Media Content Creator

Social Media Content Creator role covering content creation and editorial responsibilities for LATAM region and branded content.

• Create various content in Portuguese for the LATAM region based on specifications from the marketing manager and on your own initiative. Mainly (but not only) texts and scripts of short vertical videos and series for socials (Instagram, YouTube, TikTok, Twitter, LinkedIn, Facebook).
• Write texts competently and structurally on your own without AI.
• Edit and review your own texts, be able to work with corrections, and be able to fact-check independently.
• Optimize social media posts (language, tone, message) based on our target audience’s behaviors.
• Optimise posts for SEO when necessary so that they appear more frequently in search results.
• Come up with and suggest ideas for the content plan based on industry trends.
• Track and report on your personal social media insights (e.g., types of posts, traffic, engagement, shares, conversion rates) and collaborate with the editorial team to improve content.
• Know how to work with formats and sources, and improve your skills as new technologies and approaches emerge.
• Work closely with the marketing team and others — understand the task (and seek clarity when necessary), adapt your content to the task, be flexible.
• Ensure all editorial fits company style, meets regulatory guidelines and is suitable for the venue and audience.
• Independently search for and obtain relevant and reliable information for your content: from people and sources in different languages, starting from Portuguese and English.
• Interact with the design team to create visuals for your content (initially under the supervision of the marketing team).
• Be able to work with and use the software we use: Google Docs, Asana, Slack, Confluence, Jira.
• Report to the Chief Editor, carrying out any writing tasks required.

Must-have / Requirements:

• Fluent in Portuguese and high level of English (for communication within the company) in speech and writing.
• Keen interest in sport, celebrities in the sphere and sports events and trends.
• Keen interest in casinos, gaming and technology.
• 3+ years of experience as a copywriter or editor (middle+ level).
• Experience producing B2B content.
• At least average skills in adapting content for SEO.
• Time management, autonomy in solving tasks, strict adherence to deadlines, attention to detail.
• Proven information research skills: ability to search different sources, obtain information from employees and other people.
• Ability to work with content planning and management software (Asana, Jira, Confluence, Google Docs, Slack) – understanding of the specifics of communication in these tools.
• Ability to write clearly about complex topics and identify key points — this is critical for our product.
• Ability to work with large amounts of information and tasks/processes in your field of activity.

Would be a great plus:

• Fluent Spanish (will allow you to work with LATAM content broadly).
• Understand the content funnel and content strategy structure or willingness to learn.
• Understanding of the product, industry, and international market.
• Awareness of legal restrictions in the field of our products.
• Ability and desire to follow trends and understand them, as well as the context for your content.
• Stable and flexible working environment; training and professional development events; team collaboration and accountability; defined company culture; international work environment.
• Gym reimbursement after successfully passing probationary period.

Freelance Weekend & Holiday Social Media Community Manager

Weekend & Holiday Social Media Community Manager (Freelance) for Spin Master Brands. Remote contract with start ASAP and duration through December with potential extension.

• Schedule: ~3 hours/day on Saturdays & Sundays, plus observed holidays (Thanksgiving, Day after Thanksgiving, Christmas Eve, New Year’s Eve, New Year’s Day).
• Rate: BRL$50-60/hour.
• Note: Open to international candidates with excellent English and strong autonomy.

You’ll Be Responsible For:

• Publishing Feed/Story content with native text and tools.
• Monitoring tags, comments, and DMs across platforms.
• Searching, flagging and responding to brand mentions and related conversations.
• Responding to timely or high opportunity moments.
• Flagging priority issues, trend spikes, or approvals as needed.
• Communicating clearly with our team — and sometimes, the C-suite.

What We’re Looking For:

• Creative confidence in real-time posting and response; ability to create strong Stories and reposts.
• Excellent written English and social-first copy instincts.
• Fluency in multiple brand voices across Spin Master properties.
• Discretion and professionalism for corporate handles and partnerships.
• Experience in entertainment or toys with rapid brand tone adaptation.
• Confidence communicating with leadership; role involves approvals from senior stakeholders.
• Ability to collaborate quickly on real-time opportunities and align with c-level clients.

Pereira O'Dell is an Equal Opportunity Employer and participant in the US Federal E-Verify program. At this time, we are not accepting resumes or candidates from third-party vendors.

Freelance Data Analyst, Social + Paid Media

Position Summary

The social + media data analyst pulls, transforms, and analyzes data sets from organic social/media/website/campaign to provide actionable insights and aid data-driven strategies. This remote, international contract role lasts up to 6 months.

Pay range is R$7.000 - $9.000/month.

• Identify and ensure alignment on KPIs for organic social and paid media campaigns.
• Develop and execute monitoring and measurement plans based on objectives and KPIs.
• Gather data from third-party tools and owned channels to generate reports and dashboards.
• Analyze data to pull actionable insights and evolve social and media strategies.
• Structure and analyze reports to aid teams in campaign optimizations.
• Work with publishing partners to structure reporting cadences and delivery dates.
• Collaborate across departments to communicate insights and findings.
• Present key findings to clients during reporting cycles.

Required Knowledge, Skills, and Abilities

• 1-3 years of professional experience in an agency or brand setting.
• Background in analyzing data and generating reports using social listening and monitoring tools.
• Ability to translate research into clear, insightful presentations for clients.
• Experience with Brandwatch, Meltwater, Sprinklr, Emplifi, etc.; reporting dashboards like Tableau, Domo, Power BI.
• Excellent written and verbal communication skills (English preferred).
• Experience presenting to clients and stakeholders.
• English-speaking collaboration is required.

Nice to Have

• Experience with Meta Business Suite, Google Analytics, Adobe Analytics.
• Experience with brand health partners like Kantar Millward-Brown and Nielsen.

Other Duties & Responsibilities

• Partner with Brand/Comms Strategists to communicate the value of social media monitoring to clients.
• Lead holistic measurement action plans across channels.
• Lead investigations for client measurement inquiries (digital and offline).
• Collaborate with media teams on campaign trafficking, troubleshooting, optimization, and reporting.

Additional Information:

Pereira O'Dell is an Equal Opportunity Employer and participant in the US Federal E-Verify program. At this time, we are not accepting resumes or candidates from third-party vendors.