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Public Relations jobs in United States

Digital Marketing Executive | Al-Futtaim Automotive | BYD

Digital Marketing Executive | Al-Futtaim Automotive | BYD
Robinson & Co (Singapore) Pte Ltd
United Arab Emirates
AED 200,000 - 300,000
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Digital Marketing Executive | Al-Futtaim Automotive | BYD

Robinson & Co (Singapore) Pte Ltd
United Arab Emirates
AED 200,000 - 300,000
Job description

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Digital Marketing Executive | Al-Futtaim Automotive | BYD

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

Overview of the role:
• The primary focus of the role will be responsible for developing and executing strategic digital marketing initiatives to drive brand visibility, lead generation, and sales growth. This role involves leveraging digital channels and technologies to effectively engage with target audience while ensuring alignment with overall business objectives

What you will do:
• Develop and Implement Digital Marketing Strategies
• Manage and optimize digital advertising campaigns, PPC (pay-per-click), display, social media, programmatic ads, etc.
• Support on website performance, SEO (Search Engine Optimization) /SEM (Search Engine Marketing) strategies, and content marketing initiatives
• Monitor digital marketing performance from media and the business end using analytics tools (Google Analytics, Power BI,)
• Collaborate with internal teams and external agencies to align marketing efforts
• Ensure digital operations excellence, governance, and reportin

Required Skills to be successful:
1.- Digital marketing tools (Google Ads, Meta Ads Manager, LinkedIn Ads, etc.)
2.- Web analytics platforms (Google Analytics, Adobe Analytics
3.- Content creation and copywriting skills tailored for digital platforms
4.- Interpret data, generate insights, and create performance reports


About the Team:
• Reporting to the Senior Manager Digital Marketing and will work closely with internal and external stakeholders

What equips you for the role:
• Bachelors Degree in Digital Marketing, Business Administration, or a related field.
• Relevant certifications (Google Ads, Meta Blueprint, HubSpot, etc.)
• 2-3 years of experience in digital marketing within the automotive or related industry.
• Strong understanding of UAE digital landscape, consumer behavior, and regional marketing trends.
• Proven experience in running performance marketing campaigns across digital platforms.
• Experience in managing digital budgets and optimizing campaigns for ROI (return of investment).
• Strong project management skills with the ability to work in a fast-paced environment.

About Al-Futtaim Automotive
A major division of the UAE-based Al-Futtaim Group of companies, Al-Futtaim Automotive is an industry leader with presence in 10 countries across the Middle East, Asia and Africa.
Our core business activities at Al-Futtaim Automotive include distribution, manufacturing, leasing and aftersales, and we are firmly established as the regional representative of some of the world’s most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo and RAM as well as Electric Vehicles.
We are driven by a customer-centric approach, constantly pushing the boundaries on innovation, quality standards, and value-added service across our vast universe of customers - right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences.
We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions, from passenger cars to SUVs, electric vehicles to high-performance motorbikes, commercial vehicles to industrial & construction equipment.
What keeps the company moving forward is a 9000-member strong team, with inspiring possibilities for growth, throughout the career path. This is Al-Futtaim Automotive and we empower talent to move forward.

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* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.

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