Social Media Marketing Assistant

Marc Ellis; United Arab Emirates; On-site; AED 60,000 - 120,000; Full time

Job summary

A digital marketing agency in the United Arab Emirates is seeking a Social Media Executive to develop and implement social media strategies aimed at increasing brand awareness and engagement. The ideal candidate will have 2-3 years of social media management experience, proficiency in graphic and video editing tools, and strong communication skills. This role offers the opportunity to work collaboratively in a dynamic marketing team.

Qualifications

• 2-3 years of experience in social media management.
• Proficient in graphic and video editing tools.
• Strong written and spoken English skills.
• Ability to work independently and collaboratively.

Responsibilities

• Develop and execute social media strategies.
• Create engaging content for various platforms.
• Monitor social media analytics and report performance.

Skills

Social media management

Content creation

Graphic design

Analytics

Communication

Tools

Adobe Suite

Canva

CapCut

Job description

Overview

The Social Media Executive is responsible for developing and implementing effective social media strategies to increase brand awareness, drive engagement, and achieve business objectives. This role requires a strong understanding of social media platforms, content creation, and analytics.

Key Responsibilities

• Develop and execute social media strategies aligned with overall marketing goals.
• Create engaging content (text, image, and video) for various social media platforms.
• Manage and update company social media profiles. Up to 5 accounts with different SOW.
• Monitor social media analytics and provide regular performance reports.
• Engage with followers and respond to comments and messages.
• Identify trends and opportunities in social media landscape.
• Collaborate with the marketing team to develop integrated campaigns.
• Stay up to date with social media platform updates and best practices.
• Measure and report on performance of social media campaigns against goals.
• The above is Some of the tasks but not limited to.

Daily Tasks

• Develop graphic, image, and video content.
• Schedule and publish content across all platforms.
• Respond to comments, messages, and mentions.
• Interact with followers and build relationships.
• Track brand mentions, industry news, and competitor activity.
• Any additional tasks that may arise.

Weekly Tasks

• Content Calendar — Plan and schedule content for the upcoming week.
• Analytics Review — Analyze platform performance and identify trends.

Role Details

Role: Social Media Executive

Department: Marketing

Reporting to: Marketing Lead / Marketing Manager

Location: Marc DMS Office, Business Bay

Monthly Tasks

• Social Media Audit — Evaluate platform performance and identify areas for improvement.
• Strategy Development — Create and refine social media strategy.
• Campaign Planning — Develop new campaigns and promotions.
• Platform Optimization — Explore new features and updates on social media platforms.

Qualifications

• Minimum of two to three years of experience in social media management and content creation.
• Proficiency in Adobe Suite, Canva, and CapCut for graphic and video editing.
• Strong written and spoken English communication skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Excellent organizational skills with attention to detail.
• Familiarity with marketing analytics tools is a plus.
• Arabic is a plus.
• Must have the ability to create on-trend content.
• Must be able to communicate and manage clients.