Senior Engagement & SFMC Content Strategist

Khidmah; Abu Dhabi; On-site; AED 120,000 - 200,000; Full time

Job summary

A prominent marketing firm in Abu Dhabi is seeking a dynamic marketing professional skilled in content creation and digital strategies. The ideal candidate will have 5–8 years of experience in content marketing, proficient with Salesforce Marketing Cloud and other automation tools. Responsibilities include developing engaging copy for various platforms, optimizing user journeys, and collaborating with cross-functional teams. A bachelor's degree in a relevant field is required, while a master's is preferred. Knowledge of both English and Arabic is a plus.

Qualifications

• 5–8 years of experience in content marketing, copywriting, or digital communications.
• Proven experience with Salesforce Marketing Cloud or other automation platforms.
• Strong analytical mindset with commercial awareness.

Responsibilities

• Develop engaging and high-performing copy for multiple digital platforms.
• Collaborate with design teams to conceptualize impactful campaigns.
• Analyze campaign results to refine communication effectiveness.

Skills

Creative Copywriting

Brand Storytelling

Campaign Planning

Marketing Automation

Data-driven Decision Making

Education

Bachelor’s degree in communications, marketing, media, literature or related field

Master’s degree (preferred)

Tools

Salesforce Marketing Cloud

Active Campaign

HubSpot

Asana

Click Up

Job description

A prominent marketing firm in Abu Dhabi is seeking a dynamic marketing professional skilled in content creation and digital strategies. The ideal candidate will have 5–8 years of experience in content marketing, proficient with Salesforce Marketing Cloud and other automation tools. Responsibilities include developing engaging copy for various platforms, optimizing user journeys, and collaborating with cross-functional teams. A bachelor's degree in a relevant field is required, while a master's is preferred. Knowledge of both English and Arabic is a plus.