PR & Influencer Executive — Fashion & Retail Activations

Al-Futtaim; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading retail and trading company based in Dubai seeks a PR & Influencer Executive to enhance brand presence across fashion and food sectors. This role involves managing PR campaigns, influencer partnerships, and community events to drive customer engagement. Ideal candidates should have a minimum of 3 years in PR, a bachelor's degree in a relevant field, and proficiency in managing media relationships. Strong writing skills and an understanding of social media are crucial for success in this dynamic environment.

Qualifications

• Minimum of 3 years of experience in PR and influencer management.
• Strong understanding of social media channels and fashion retail industry.

Responsibilities

• Develop and drive targeted PR campaigns for fashion and food media.
• Manage agency partners to deliver high-impact content across social media.
• Track and analyse media coverage and campaign effectiveness.

Skills

Strong writing and storytelling skills

Proficient in media and influencer relationship management

Creative thinker with a results-oriented mindset

Excellent communication and organisational skills

Education

Bachelor’s degree in communications, public relations, marketing or a related field

Tools

Influencer management and media monitoring tools

Job description

A leading retail and trading company based in Dubai seeks a PR & Influencer Executive to enhance brand presence across fashion and food sectors. This role involves managing PR campaigns, influencer partnerships, and community events to drive customer engagement. Ideal candidates should have a minimum of 3 years in PR, a bachelor's degree in a relevant field, and proficiency in managing media relationships. Strong writing skills and an understanding of social media are crucial for success in this dynamic environment.