Multi Property Marketing Manager (Marriott Hotel, MEA Al Jaddaf & MEA Creek)

Marriott Hotels Resorts; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A global hotel chain in Dubai seeks a Marketing and Communications Manager. This role involves executing marketing plans, managing advertising campaigns, and enhancing brand visibility through digital channels. The ideal candidate will have a strong marketing background, preferably in hospitality, with proven skills in public relations and social media management.

Qualifications

• 4 years of experience in sales or marketing; hospitality experience preferred.
• Strong track record in executing marketing communications.
• Experience in managing digital advertising and social media.

Responsibilities

• Execute annual marketing plan to budget.
• Partner with Operations and Sales teams for promotions.
• Manage F&B media schedules and advertising.

Skills

Marketing strategy

Digital marketing

Public relations

Social media engagement

Education

2-year degree in Marketing, Public Relations, or Business

4-year bachelor's degree in Marketing, Public Relations, or Business

Job description

Description

JOB SUMMARY

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication this role promotes on-brand messaging to customers through traditional digital and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans targeted campaigns and activated channels to the end of driving consumer awareness and preference increasing market share and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions both to hotel guests and to local patrons.

As part of the Marketing and Communication team this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local social and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

CANDIDATE PROFILE

Education and Experience

Required: 2-year degree from an accredited university in Marketing Public Relations Business Administration or related major and 4 years experience in the sales marketing digital or related professional area; hospitality marketing or digital advertising experience preferred.

OR 4-year bachelors degree in Marketing Public Relations Business or related major; 2 years experience in the sales marketing digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

CORE WORK ACTIVITIES

• Hotel Marketing and Advertising: Executes annual marketing plan to budget in consultation with the GM Food and Beverage leader Operations leaders Director of Marketing Communications and cluster marketing and ecommerce teams.
• Partners with Operations Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
• Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns creative and media plans particularly for food and beverage promotions.
• Manages F&B media schedules and verifies prompt settlement of accounts.
• Partners with property Revenue Management to verify correct offer loading verifying advertisement targeting is correctly directed at relevant consumer groups.

Executes email marketing and display advertising. Maintains frequent active engagement with Cluster eCommerce manager to verify alignment pull-through and 2-way communication about the status performance evaluation opportunities and issues related to online programs and initiatives. Verifies all advertising for the hotel in digital channels is in alignment with brand voice.

Social Media Content Management: Facilitates social media engagement and updating content in local digital channels (e.g. hotel website travel sites). Develops and executes promotions campaign in F&B weddings spa rooms and conferences through relevant digital and social media channels. Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.

Public Relations and Visual Asset Management: Develops a comprehensive PR plan per quarter along with agency and executes post sign-off from GM. Maintains a comprehensive list of local media contracts with particular emphasis on food critics and bloggers. Manages assigned accounts as per the media account management system. Writes and distributes all press releases for property events promotions and outlets.

At Marriott International we are dedicated to being an equal opportunity employer welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and greatest strength lies in the rich blend of culture talent and experiences of our associates. We are committed to non-discrimination on any protected basis including disability veteran status or other basis protected by applicable law.