Marketing Officer (ME667)

Mediclinic Group; Al Ain; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading healthcare provider in the UAE is looking for a Marketing Officer to implement effective marketing strategies aimed at revenue optimization and establishing the brand in the local market. The ideal candidate should have a diploma in Marketing and 2-3 years of experience in a healthcare marketing role. Responsibilities include conducting market research, developing campaigns, and managing stakeholder relationships. This position offers opportunities for growth within the healthcare industry.

Qualifications

• At least 2-3 years in a marketing position within the healthcare industry or medical insurance industry.
• Experience with organizing CME events.
• Verbal and written communication skills in English.

Responsibilities

• Conduct market research to understand local demographics and patient needs.
• Support in developing and executing targeted marketing campaigns.
• Develop the Marketing calendar and create content that resonates with the local audience.
• Manage stakeholder relationships on marketing strategies.
• Organize local marketing events to raise awareness.
• Track and analyze the performance of marketing campaigns.

Skills

Communication

Digital marketing principles

Client interaction

UAE healthcare industry knowledge

Computer literacy (Microsoft Office)

Education

Diploma or relevant equivalent qualification in Marketing

Bachelor’s degree or Healthcare Management Degree

Job description

Overview

Marketing Officer (ME667)

Important Notice: Mediclinic warns that third parties may fraudulently advertise vacancies or request payment. Mediclinic will never request payment for an application or offer. All official vacancies are advertised on the Mediclinic career website. Candidates should verify vacancy validity on the site.

Closing date: 16/09/2025

Number of positions: 1

Recruiter name: Reem Mansoor

Reference number: 62826

Workplace Type: Mediclinic Al Ain Hospital | Al Ain | United Arab Emirates

Main purpose of the job

To assist with and support the operational implementation of marketing plans and initiatives aimed at revenue optimisation and effectively establishing Mediclinic as the preferred healthcare brand in the UAE market.

Key responsibility areas

• Conduct market research to understand local demographics, competitor activity, and patient needs in the assigned region
• Support in developing and execute targeted marketing campaigns across various channels (online, offline, and experiential) to promote Mediclinic’s services and attract new patients
• Develop the Marketing calendar for the cluster and create compelling content (e.g., brochures, social media posts, website content) that resonates with the local audience and supports campaign objectives
• Manage stakeholder relationships through regular communication on progress related to delivery on marketing strategies and achievement of set objectives
• Organise and manage local marketing events, such as health fairs and educational seminars, to raise awareness and generate leads
• Track and analyse the performance of marketing campaigns to measure success and identify areas for improvement
• Support the management of doctor onboarding and promotion of practice opportunities

Education

Required Education: ESSENTIAL EDUCATION — Diploma or relevant equivalent qualification in Marketing

Desired Education: A relevant bachelor’s degree or Healthcare Management Degree

Experience

Required Experience: ESSENTIAL MINIMUM EXPERIENCE — At least 2-3 years in a marketing position within the healthcare industry or medical insurance industry or as a medical representative; Experienced with organising CME events

Desired Experience: Relevant marketing, medical representative, or sales experience in a healthcare environment with the UAE

Skills and knowledge

• Apply procedure; requirements; regulations; or policies related to marketing and public relations in the production of work, unit outputs or results
• Communication, marketing, client interaction, and reputation management principles
• Digital marketing principles and best practice
• UAE healthcare industry
• Verbal and written communication skills in English
• Computer literacy (Microsoft Office)

Additional information

All applicants will be considered, with preference given to designated groups in accordance with the United Arab Emirates Emiratization Program. If you wish to grow with us, apply now and become a part of the Mediclinic Middle East family.

Job Type: Marketing and Communication

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