Market Research Analyst

Sisco Jobs; Dubai; On-site; AED 90,000 - 120,000; Full time

Job summary

A recruitment agency is seeking a Market Research Analyst in Dubai to gather and analyze data for business decisions. The role demands strong analytical skills and the ability to translate complex data into actionable insights. Candidates should have a Bachelor's degree in a related field, with experience in market research and proficiency in statistical tools like SPSS and Python. This position offers an opportunity to collaborate with management and marketing teams to identify market trends and customer preferences.

Qualifications

• 24 years of experience in market research, data analytics, or a related field.
• Proven track record of conducting both qualitative and quantitative research.
• Strong knowledge of research methodologies and statistical analysis techniques.

Responsibilities

• Collect and analyze data on consumers, competitors, and market conditions.
• Conduct surveys, interviews, and focus groups for market intelligence.
• Interpret data and prepare detailed reports with actionable insights.
• Monitor market trends for strategic planning.
• Evaluate the effectiveness of marketing campaigns.

Skills

Proficiency in market research tools

Data visualization skills

Analytical abilities

Problem-solving

Communication skills

Attention to detail

Education

Bachelor's degree in Marketing, Business Administration, Economics, or Statistics

Master's degree preferred

Tools

SPSS

SAS

R

Python

Excel

Power BI

Tableau

Job description

Job Title: Market Research Analyst

Location: Dubai

Role Overview

The Market Research Analyst will be responsible for gathering, analyzing and interpreting market data to help the company make informed business decisions. The role requires strong analytical skills, attention to detail and the ability to translate complex data into actionable insights. The ideal candidate will work closely with management, marketing and product teams to identify market trends, customer preferences and competitive positioning in the region.

Key Responsibilities

• Collect and analyze data on consumers, competitors and market conditions using statistical tools and software.
• Conduct surveys, interviews, focus groups and other methods to gather market intelligence.
• Interpret data, identify trends, and prepare detailed reports with actionable insights and recommendations.
• Monitor and forecast marketing and sales trends to support strategic planning.
• Evaluate the effectiveness of marketing campaigns and suggest improvements.
• Develop and maintain databases of market data, research findings and competitor information.
• Present research findings to management and stakeholders through charts, reports and presentations.
• Collaborate with cross-functional teams including marketing, sales, product development and strategy.
• Stay updated with industry developments, economic indicators and emerging trends in the Middle East market.

Essential Qualifications

• Bachelor's degree in Marketing, Business Administration, Economics, Statistics or a related field (Master's degree preferred).
• 24 years of experience in market research, data analytics or a related field.
• Proven track record of conducting both qualitative and quantitative research.
• Strong knowledge of research methodologies, data collection and statistical analysis techniques.

Skills Required

• Proficiency in market research and statistical tools (SPSS, SAS, R, Python or similar).
• Strong skills in data visualization (Excel, Power BI, Tableau or equivalent).
• Excellent analytical, problem-solving and critical thinking abilities.
• Strong communication and presentation skills for conveying findings to non-technical stakeholders.
• Ability to handle multiple projects, prioritize tasks and meet deadlines.
• High attention to detail with a commitment to accuracy and quality.
• Familiarity with Middle Eastern market dynamics will be an added advantage.