Lead Product Manager

Intelligent Solutions Recruitment Specialists; Abu Dhabi; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading multinational insurance company is seeking a Lead Product Manager to oversee digital platforms such as websites and mobile apps. This role emphasizes the importance of a robust digital presence and engagement strategies. The successful candidate will be responsible for developing comprehensive digital strategies, managing content, analyzing performance, and ensuring compliance with industry standards. This is an exciting opportunity to shape the digital landscape of a forward-thinking organization and drive impactful results through innovative digital solutions. If you are passionate about digital marketing and eager to make a significant impact, this role is for you.

Qualifications

• Proven experience in digital marketing channel management or related roles.
• Strong analytical skills and proficiency in digital analytics tools.

Responsibilities

• Manage and oversee all digital channels ensuring alignment with organizational objectives.
• Develop strategies to enhance visibility, engagement, and conversion rates.

Skills

Digital Marketing

Analytical Skills

Project Management

Communication Skills

User Experience Optimization

Problem-Solving

Customer Service Orientation

Collaboration

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Digital Marketing

Bachelor's Degree in Communications

Tools

Digital Analytics Tools

Microsoft Applications

Job description

Our Client, a Leading Multinational Insurance company, is looking to hire a Lead Product Manager. The successful candidate will be responsible for overseeing digital platforms including websites, mobile apps, and web portals. This role underscores the importance of digital presence and engagement within contemporary organizational frameworks.

Key Responsibilities:

• Channel Oversight: Manage and oversee all digital channels including websites, mobile apps, and web portals ensuring they align with the organization's objectives and brand guidelines.
• Strategy Development: Develop comprehensive digital channel strategies to enhance visibility, engagement, and conversion rates.
• Content Management: Coordinate the creation, editing, and publishing of high-quality digital content that resonates with the target audience and enhances user experience.
• Performance Analysis: Monitor and analyze channel performance using analytics tools to identify trends, optimize strategies, and maximize ROI.
• Cross-functional Collaboration: Work closely with cross-functional teams including marketing, IT, and design to align digital channel activities with overall organizational goals.
• User Experience Optimization: Continuously improve user experience across digital channels by implementing best practices and leveraging user feedback.
• Budget Management: Manage the budget allocated for digital channel activities ensuring efficient allocation and cost-effective strategies.
• Compliance and Security: Ensure compliance with industry standards, data protection regulations, and cybersecurity best practices across digital channels.

Skills and Qualifications:

• Bachelor's Degree in Marketing, Digital Marketing, Communications, or a related field.
• Proven experience in digital marketing channel management or related roles.
• Strong analytical skills and proficiency in digital analytics tools.
• Excellent communication, collaboration, and project management skills.
• Ability to work effectively in a fast-paced environment and manage multiple priorities.
• Strong knowledge of project management methodologies.
• Ability to document user stories, use cases, diagram systems & business processes.
• Strong facilitation and presentation skills.
• Strong command of written and spoken English; knowledge of Arabic language is an advantage.
• Strong analytical, problem-solving, and decision-making skills.
• Strong level of customer service orientation and professionalism in all interactions.
• Proactive and results-oriented whilst ensuring high quality of work.
• Good knowledge of health insurance concepts is a plus.
• Strong knowledge of Microsoft applications.

Required Experience: IC