Head of Marketing - MENA Growth & Partnerships

Zeal Group; United Arab Emirates; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading FinTech company is looking for a Head of Marketing (MENA) to drive regional marketing strategy and execution across the Middle East and North Africa. The role involves developing localized campaigns, working with influencers, and building communities. Candidates should have over 5 years of marketing experience in fintech, fluency in Arabic and English, and a strong understanding of MENA markets. This position offers an opportunity to shape the brand's presence in a rapidly growing market.

Qualifications

• 5+ years experience in marketing, ideally in fintech, crypto, trading, CFD, prop firm, or iGaming.
• Deep understanding of MENA markets, culture, and user behaviour.
• Strong experience with Arabic social media, influencers, and communities.

Responsibilities

• Own the full MENA marketing plan, calendar, and execution.
• Drive local user acquisition by coordinating with Global Growth team.
• Produce Arabic regional content across social media.

Skills

Marketing strategy development

Fluency in Arabic

Understanding MENA markets

Working with influencers

Job description

A leading FinTech company is looking for a Head of Marketing (MENA) to drive regional marketing strategy and execution across the Middle East and North Africa. The role involves developing localized campaigns, working with influencers, and building communities. Candidates should have over 5 years of marketing experience in fintech, fluency in Arabic and English, and a strong understanding of MENA markets. This position offers an opportunity to shape the brand's presence in a rapidly growing market.