JOB TITLE: Head of Credit / Lending
TERM: 12 months
CLIENT LOCATION: Dubai, UAE
DIVISION: Consumer
REPORTS TO: Group CEO
RELEVANTEXPERIENCE:Minimum 15 years in retailbanking, with 8+ years of creditcard business leadership.Proven success in launching andscaling card portfolios in theMiddle East.
MANDATORYREQUIREMENTS**:
- Deep expertise in credit card product lifecycle management
- Experience launching standalone or co- branded card programmes
- Familiarity with GCC regulatory frameworks (e.g. UAE Central Bank)
- Strong leadership and stakeholder management skills
- Fluent in English; Arabic is a plus
PURPOSE OF THE PROJECT
To lead the strategic setup and operational launch of a new, independent credit card business. The role willdefine the product vision, build and lead the team, ensure regulatory compliance, and drive market penetrationand profitability.
Key Activities
Core Responsibilities and Accountabilities
- Strategic Leadership: Shape the credit card business model, aligning with the banks broader retail strategy and segment-specific goals (mass, affluent, SME).
- Product Development: Design and launch a suite of credit card products with differentiated value propositions, including digital-first and premium offerings.
- Risk & Compliance: Establish robust credit risk frameworks, underwriting policies, and ensure adherence to local and international regulations.
- P&L Ownership: Manage the full P&L of the credit card business, including revenue, cost, and profitability levers.
- Team Building: Recruit, structure, and mentor a high-performing team across product, analytics, operations, and sales.
- Stakeholder Engagement: Collaborate with internal and external stakeholders including regulators, fintechs, payment networks, and loyalty partners.
- Innovation & Digitalisation: Leverage AI/ML tools for credit scoring, fraud detection, and personalised offers. Drive digital onboarding and omnichannel customer experiences.
- Regional Coordination: Align with regional hubs and support regional product innovation and compliance.
- Vendor & Partner Management: Oversee selection and integration of processing platforms, loyalty engines, and collections partners etc
KPIs
- Time-to-market for product launch
- Customer acquisition and activation rates
- Portfolio profitability (NIM, fee income, cost of risk)
- Credit loss ratios and delinquency metrics
- Digital origination and usage rates
- Customer satisfaction and NPS
Knowledge and Experience
- 15years + in Cards Management with 8years + in a Head Of/EVP level
- Education: Bachelor's degree in finance, Economics, Business, or related field. A Masters degree (e.g., MBA or MSc in Finance) is highly preferred
- End-to-End Cards Expertise: Proven experience managing the full lifecycle of card products credit, and virtual including issuing and acquiring businesses.
- Strategic Market Insight: Deep understanding of regional and global cards market trends, including competitor analysis, pricing strategies, and product positioning
- Digital Channel Integration: Demonstrated ability to leverage digital platforms (e.g. mobile banking, internet banking, e-wallets) to drive card acquisition, activation, and usage
- E-commerce & Omni-Channel Fluency: Strong grasp of e-commerce ecosystems and omni-channel strategies to enhance customer experience and card penetration
- Product Innovation & Development: Track record of launching differentiated card products and value propositions tailored to mass, affluent, and SME segments.
- Risk & Compliance Acumen: Familiarity with credit risk frameworks, fraud prevention, and regulatory compliance across GCC jurisdictions.
- P&L Ownership: Experience managing the cards business P&L, including budgeting, forecasting, and profitability optimisation.
- Customer Lifecycle Management: Expertise in designing and executing activation, usage, rewards, and retention programmes to boost engagement and reduce churn.
- Cross-Functional Leadership: Ability to collaborate with IT, operations, marketing, and third-party vendors to deliver seamless card experiences.
Mandatory Skills**
- Strategic planning and execution
- Product innovation and lifecycle management
- Credit risk and portfolio analytics
- Regulatory compliance and governance
- Cross-functional leadership and communication
- Agile project delivery and digital transformation