Strategy and Insights Manager

Ford Motor Company; Dubai; On-site; AED 300,000 - 400,000; Full time

Job summary

A leading automotive manufacturer is seeking a Ford Pro Strategy & Insights Manager in Dubai. This role involves developing strategies for vehicles and services, synthesizing customer insights, and forecasting market trends. The ideal candidate will have over 7 years of experience in Product Strategy within the automotive sector. This position requires a strong understanding of both customer needs and the competitive landscape. You will work closely with various teams to ensure the coherence and relevance of Ford Pro's offerings.

Qualifications

• 7+ years of professional experience in Product Strategy or Planning.
• Automotive industry experience is essential.
• Expertise in transforming customer 'voice' and market data into product strategy.

Responsibilities

• Lead the development of customer-backed strategies for vehicles and services.
• Define long-term vision for the vehicle portfolio and solutions.
• Monitor macro-trends to predict future portfolio requirements.
• Maintain understanding of competitive landscape and track rival launches.
• Integrate customer needs into Ford Pro workstreams.

Skills

Customer insight synthesis

Strategic trend forecasting

Competitive intelligence

Portfolio strategy development

Cross-functional advocacy

Business & financial modelling

Research leadership

Executive storytelling

Education

Bachelor’s degree in business, marketing, or engineering

Job description

About Us

Ford Motor Company is constantly evolving and innovating, committed to delivering smarter, more connected vehicles for all Australians, now and for generations to come.

Ford's International Markets Group (IMG) oversees a diverse portfolio of high potential, emerged, and emerging markets, including regions like Africa, Australia, the Middle East, New Zealand, South Korea, and ASEAN countries. Its strategy centers on leveraging strong positions in compact pickups and commercial vehicles (like the Ranger and Everest), tailoring products for regional needs, and optimizing import and after-sales opportunities.

Ignited by customer needs and expectations, Ford Pro helps power the growth and productivity of every business today and tomorrow. We are committed to accelerating productivity and sustainability for our commercial customers with a one-stop-shop of vehicles/services dedicated to our customers.

About the Role

As the Ford Pro Strategy & Insights Manager, you will lead the development of customer-backed strategies for our comprehensive portfolio of vehicles, software, and services. By owning the end-to-end insight loop, you will synthesize internal and external insights to define winning propositions and strategic segment choices. Your work ensures that Ford Pro’s ecosystem—from upfitting and telematics to charging and finance—remains at the forefront of the commercial customer’s evolving needs.

This position reports directly to the Product & Strategy Director and can be based at either our Melbourne, Dubai, Riyadh or Bangkok office.

• Holistic Customer Insight: Synthesize internal and external research to build a 360-degree view of commercial customer needs across key Essential Economy vocations, such as construction, delivery, and emergency services.
• Strategic Trend Forecasting: Monitor macro-trends—including electrification, autonomy, and last-mile logistics—to predict how shifting duty cycles and ownership models will impact future portfolio requirements.
• Competitive Intelligence: Maintain a robust understanding of the competitive landscape, tracking rival product launches, footprint changes, and the introduction of non-vehicle solutions.
• Portfolio Strategy Development: Define a clear, long-term vision for the vehicle and solutions portfolio, identifying which customer segments to prioritize and how the Ford Pro ecosystem will outperform the competition.
• Cross-Functional Advocacy: Serve as the primary champion for the commercial customer within the organization, ensuring their functional and operational needs are integrated into all Ford Pro workstreams.
• Business & Financial Modelling: Lead early-stage business case development by assessing market size (TAM/SAM), forecasting volumes, and modelling revenue and margin implications to ensure financial viability.
• Research Leadership: Partner with the Global Consumer Insights (GCI) team to commission and scope new research projects, proactively closing data gaps to inform strategic decision-making.
• Executive Storytelling & Influence: Distil vast amounts of disparate data into simple, actionable strategies and compelling presentations that influence senior leadership and cross-functional planning partners.
• Bachelor’s degree in business, marketing, or engineering.
• 7+ years of professional experience in Product Strategy or Planning.
• Automotive industry experience is essential.
• Expertise in transforming customer "voice" and market data into product strategy.

Highly Desirable

• MBA or relevant master’s degree.
• Deep domain knowledge of the commercial vehicle market and its unique customer segments.

If you require any support or adjustments to the recruitment process, please contact our Talent and Inclusion Lead Sarah at [e-mail].

Applicants must be legally authorised to work in either Australia, Thailand, UAE and/or Saudi Arabia. Verification of employment eligibility will be required at the time of hire.

Applications will close on Sunday 8 February 2026, however, please do not delay your application as interviews may commence before this date

Please note due to the high numbers of applications we will only be able to contact shortlisted candidates.

Ford Motor Company of Australia Pty Limited ACN 004 116 223 (Ford) is collecting your personal information in order to consider you for a role at Ford. Ford may also collect personal information about you from third parties such as referees and recruitment agencies for this purpose. Ford may disclose your personal information to its related companies and third party service providers for purposes such as screening and background checks, aptitude testing and health and safety and human resources management activities. Ford’s privacy policy (available at www.ford.com.au) states how you can seek to access or correct any personal information Ford holds about you.

Requisition ID : 57920