Excitation Sales Specialist

ABB Schweiz AG; Abu Dhabi; On-site; AED 120,000 - 180,000; Full time

Job summary

A leading company is seeking a Sales Professional for Excitation systems in the UAE. This role involves driving sales performance, managing customer relationships, and identifying new market opportunities in the power generation sector. Candidates should have at least 5 years of experience in sales, particularly within the power generation utilities market, and a Bachelor's degree in Electrical Engineering.

Qualifications

• 5+ years experience in marketing and sales in the power generation sector.
• Strong skills in Excitation systems and related technologies.
• Fluent in English and willing to travel.

Responsibilities

• Responsible for sales of Excitation systems and achieving sales targets.
• Identify and develop new sales opportunities.
• Manage customer communications and marketing activities.

Skills

Solution and service sales methodologies

Power generation utilities market

Customer relationship building

Cross-functional collaboration

Sales enablement tools

Business data analysis

Education

Bachelor's degree in Electrical Engineering

Job description

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration—combined with a focus on diversity, inclusion, and equal opportunities—are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.

This position reports to

Your role and responsibilities

In this role, you will have the opportunity to be responsible for the sales of Excitation systems, products, and services within the United Arab Emirates, in alignment with the regional and divisional strategy. Reporting to the ME Excitation Sales Manager, you will play a key role in achieving both qualitative and quantitative sales targets to ensure sustainable order growth, revenue, profitability, market share, and customer satisfaction. Each day, you will demonstrate leadership by planning and implementing the Excitation strategy across the allocated region. You will proactively drive high sales performance and lead the Excitation Sales organization to exceed targets, ensuring a high level of customer satisfaction and engagement. You will also showcase your expertise by identifying and developing new sales opportunities to strengthen our market presence and support long-term business success. The work model for the role is: onsite (20% in office and 80% with customer meetings and travel within UAE). Main stakeholders include the local and regional Excitation team, customers/end-users, and internal support functions such as project management, finance, and service operations. You will be mainly accountable for:

1. Communicating with customers regarding delivery timelines, payment terms, and general conditions in alignment with ABB's offerings and strategic objectives.
2. Ensuring effective marketing activities by leveraging ABB's Excitation install base to communicate a strong value proposition and enhance market penetration.
3. Identifying and developing new market opportunities through structured analysis of the Excitation install base, uncovering "White Spot" areas, and supporting local units in prioritizing key sites to meet business growth targets.
4. Managing and maintaining the ABB Excitation Install Base database, ensuring continuous alignment, cleanup, and updates to support accurate business insights and strategic planning.
5. Supporting local units throughout the sales process, including technical solutioning, market pricing, and KPI tracking, while serving as the central point of contact for clarifications and strategic guidance.
6. Monitoring and reporting on the overall sales pipeline, focusing on identifying and capturing out-of-scope business opportunities across the AIMEAA region.
7. Participating proactively in rollout meetings, internal coordination calls, regional/local sales calls, and webinars to stay aligned with new initiatives, processes, and reporting methodologies.
8. Driving sales performance through special initiatives and campaigns, organizing internal meetings, and providing continuous support to boost effectiveness and ensure successful execution.
9. Championing ABB's values of safety and integrity by implementing and reinforcing group initiatives to build a strong culture of health, safety, and ethical business practices across all daily operations.

Qualifications for the role

• Highly skilled in solution and service sales methodologies and familiar with the power generation utilities market.
• At least 5 years of experience in marketing and sales, particularly in power generation and Excitation (EXS) products, services, and solutions.
• Established skills working as a sales professional with Excitation systems and related technologies.
• Enhanced knowledge of Excitation business operations and solutions.
• Passionate about building strong customer relationships and cross-functional collaboration.
• Bachelor's degree, preferably in Electrical Engineering, Power Electronics, or equivalent.
• Proficient in English communication.
• Innovative in identifying sales opportunities and strategic business development.
• Comfortable working with sales enablement tools and business data analysis specific to Excitation.
• Possess a valid passport and willing to travel across regional countries as needed.

More about us

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to learn more about us and the impact of our solutions worldwide. #MyABBStory