Assistant Manager - Ads Strategy & Planning

noon; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading consumer commerce platform in Dubai is looking for a data-driven Assistant Manager. The candidate will balance the liquidity of the Retail Media Network, own operational strategies, and manage advertiser acquisition and inventory expansion. The position demands SQL proficiency for data handling, as well as advanced Excel capabilities for modeling scenarios. A bachelor's degree in a relevant field and experience in AdTech or Marketplace Strategy are essential for this role.

Qualifications

• 3+ years in AdTech, Marketplace Strategy, or Commercial Operations.
• Demonstrated success in managing dual-sided (Demand/Supply) dynamics.
• Proven ability to manage cross-functional timelines.

Responsibilities

• Execution of projects to activate non-spending sellers and drive adoption of new ad products.
• Monitor advertiser churn and ROAS; implement programmatic initiatives to increase wallet share.
• Collaborate with Product teams to scope, test, and launch new ad slots.
• Manage yield and fill rates, analyze traffic patterns to optimize ad logic.

Skills

Project Management

SQL

Excel

AdTech

Marketplace Strategy

Education

Bachelor’s degree in Engineering, Business, or Economics

Job description

About noon

noon, the region's leading consumer commerce platform. On December 12th, 2017, noon launched its consumer platform in Saudi Arabia and the UAE, expanding to Egypt in February 2019. The noon ecosystem of services now marketplaces for food delivery, quick commerce, fintech, and fashion. noon is a work in progress; we’re six years in, but only 5% done.

noon’s mission: Ring every doorbell, every day.

Role Overview:

We are looking for a data-driven Assistant Manager to balance the liquidity of our Retail Media Network. You will own the operational roadmap to acquire advertisers (Demand) and expand ad inventory (Supply). This is a hands‑on role requiring you to query your own data, model scenarios in Excel, and drive cross‑functional projects with Sales, Product, and Tech.

Key Responsibilities

• Demand Creation: execution of projects to activate non‑spending sellers and drive adoption of new ad products.
• Demand Optimization: Monitor advertiser churn and ROAS; implement programmatic initiatives to increase wallet share and campaign density.
• Supply Creation: Collaborate with Product teams to scope, test, and launch new ad slots (inventory) across the app and website without compromising UX.
• Supply Optimization: Manage yield and fill rates. Analyze traffic patterns to optimize ad logic for maximum revenue efficiency.

Qualifications

• Bachelor’s degree in Engineering, Business, or Economics.
• 3+ years in AdTech, Marketplace Strategy, or Commercial Operations.
• Demonstrated success in managing dual‑sided (Demand/Supply) dynamics.
• Project Management: Proven ability to manage cross‑functional timelines
• Bias for Action: You don't wait for perfect data; you build workarounds and execute at speed.

Data Proficiency (Non‑Negotiable):

• SQL: Ability to write complex queries (Joins, Aggregations) to extract raw data from big data environments (BigQuery).
• Excel: Advanced modeling capabilities (Pivot tables, complex formulas) for forecasting and scenario planning.