Trade Marketing Manager: Brand Builder at POS

Campari Group; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A global branded spirits company is seeking a Trade Marketing Manager for its Singapore office. This role involves developing and implementing trade marketing strategies to enhance brand visibility and engage consumers. Candidates should have a minimum of 5-7 years experience in trade marketing, preferably in the FMCG or spirits industry, alongside a strong educational background in Marketing or Business. Excellent communication skills and proficiency in management tools like SAP and Microsoft Office Suite are essential.

Qualifications

• Minimum 5-7 years trade marketing experience.
• Relevant FMCG experience, preferably in the Spirits/Beverage industry.
• Strong team-worker and self-motivated individual with KPIs and target driven focus.

Responsibilities

• Develops trade marketing plan aligned with brand strategy.
• Manages A&P budget and channel plans.
• Analyzes market data and consumer trends.

Skills

Market research literacy

Excellent communication skills

Influencing and relationship building

Customer relationship management

Strong presentation skills

Education

University Degree in Marketing or Business

Tools

Microsoft Office Suite

SAP

Job description

A global branded spirits company is seeking a Trade Marketing Manager for its Singapore office. This role involves developing and implementing trade marketing strategies to enhance brand visibility and engage consumers. Candidates should have a minimum of 5-7 years experience in trade marketing, preferably in the FMCG or spirits industry, alongside a strong educational background in Marketing or Business. Excellent communication skills and proficiency in management tools like SAP and Microsoft Office Suite are essential.