Senior Social Content Creator

Maker Lab; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A marketing agency is seeking a Senior Content Creator to lead short-form video production for a major tourism brand in Singapore. This role requires a minimum of 6 years of experience, expertise in video production, and the ability to mentor a team. The successful candidate will be responsible for the entire production process, ensuring creative excellence and execution of on-trend content for platforms like TikTok and Instagram. This is a 2-year fixed term contract offering an exciting opportunity to drive impactful digital marketing initiatives.

Qualifications

• Minimum 5+ years of professional experience in content creation for top brands.
• Experience in mentorship or leadership within a content team.
• Expert proficiency in filming, editing, and leading video production.

Responsibilities

• Lead content creation and ensure high-quality standards.
• Own the video production process from ideation to post-production.
• Manage on-set production requirements and mentor junior members.

Skills

Content Leadership

Technical Expertise

End-to-End Production Ownership

Trend & Innovation

Mentorship Experience

Expert proficiency in editing software

Tools

Adobe Premiere Pro

Final Cut Pro

Adobe Creative Suite

Job description

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Role Summary:

Senior Content Creator for a major tourism brand. You'll lead short-form video production and mentor the team. Requires 6+ years’ experience, a "speed-to-culture" mindset, and technical mastery across the full production lifecycle to set the quality bar for all social output.

Role:

• Content Leadership & Quality: Serve as the team lead for content creation, setting the execution standard and ensuring all outgoing short-form video content meets the highest standards of technical and creative excellence.
• Technical Expertise: Possess strong technical skills in filming, editing, tool usage and effective exploration of tools and social platforms to guide the content creation team.
• End-to-End Production Ownership: Own and drive the entire process, including ideation, shooting, and editing of high-quality, short-form video content specifically designed for platforms such as TikTok, Instagram Reels, and YouTube Shorts.
• Speed-to-Culture Execution: Drive the team's ability to execute on reactive trends and cultural moments within a "Speed-to-Culture" workflow, ensuring the brand maintains a topical and engaging presence.
• On-Set Management: Independently manage all on-set production requirements, including advanced setup of lighting, audio, and equipment, and provide guidance to junior team members.
• Strategic Development: Collaborate closely with the Social Strategist to develop original video series, evergreen content concepts, and compelling editorial narratives, advising on feasibility and production needs.
• Post-Production Oversight: Oversee all post-production elements to ensure video quality, proper platform specifications, and consistency with the client's brand guidelines.
• Trend & Innovation: Stay on top of global and local trends, sharing strategic insights and leading team experimentation with new creative approaches and video formats.

You:

• Minimum 5+ years of professional experience creating awesome work for top brands, preferably with a mix of in-house and agency creative production experience.
• Demonstrated experience in a mentorship or team lead capacity within a content creation or social media team.
• Expert proficiency in using specific editing software packages (e.g., Adobe Premiere Pro or Final Cut Pro) and proven ability to lead high-quality video production and shooting.
• An excellent storyteller with the ability to create engaging, conversational, and culturally resonant editorial narratives in a simple, coherent manner.
• Highly motivated, energetic, and a self-starter with a track record of successfully managing high-volume content demands and tight deadlines.
• A strong understanding of graphic design fundamentals and familiarity with relevant Adobe Creative Suite tools (e.g., After Effects, Photoshop) is a plus.
• Exceptional verbal and written English communications and presentation skills

Contract type: 2 years fixed term contract

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.