Senior Marketing & Communications Manager

Perennial HR; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading hotel chain in Singapore is seeking a Senior Marketing & Communications Manager to develop and oversee marketing strategies. The ideal candidate should have extensive experience in hospitality marketing, strong leadership abilities, and expertise in digital marketing. You will manage promotional initiatives, conduct research, and mentor a team while collaborating closely with sales. This is an exciting opportunity for innovative marketing professionals with a passion for the hospitality industry.

Qualifications

• Extensive marketing experience in the hospitality industry.
• Strong leadership, organizational, and communication skills.
• Proficiency in digital marketing and analytics.
• Attention to detail with strategic execution capabilities.
• Ability to build and maintain media relationships.

Responsibilities

• Develop a comprehensive marketing and communications strategy.
• Conduct market research and oversee branding efforts.
• Manage advertising initiatives and stakeholder relationships.
• Collaborate with sales to create promotional materials.
• Lead and mentor team members, monitoring campaign performance.

Skills

Positioning

Content Marketing

Budget Management

Branding

Public Relations

Market Research

Advertising

Analytics

Digital Marketing Strategy

Leadership

Marketing Communication

Sales Management

Job description

Senior Marketing & Communications Manager

A leading hotel chain where excellence in hospitality meets innovation in marketing. We are recruiting for a talented Senior Manager for Marketing & Communications to lead our promotional efforts for one of our properties.

Key Responsibilities

• Develop a comprehensive marketing and communications strategy.
• Conduct market research and oversee branding efforts.
• Manage online and traditional advertising initiatives.
• Cultivate relationships with stakeholders and media partners.
• Collaborate with the sales team to create promotional materials.
• Lead and mentor team members.
• Monitor campaign performance using analytics tools.
• Coordinate promotional events and manage the media plan.
• Oversee strategic alliances and partnership programs.
• Provide guidance to the hotel on media, communications, and partnership marketing.

The Team

Reporting to the General Manager and leading a team of 2, with a dotted line to the Corporate Director of Marketing.

Skills and Experience

The ideal candidate will have extensive marketing experience in the hospitality industry and possess strong leadership, organizational, and communication skills. Proficiency in digital marketing and analytics, attention to detail with the ability to execute strategic initiatives, and a demonstrated ability to build and maintain relationships with media contacts are essential. A creative thinker with a track record of innovative content creation, proven experience in successful media positioning, and a keen understanding of market trends and competitor strategies is highly desirable. Budget management expertise for ROI and revenue goals will be considered assets.

If you are a passionate and innovative marketing professional with a background in the hospitality industry, we invite you to apply now.

Martin Hill
EA - R23118623

Required Skills

Positioning, Content Marketing, Budget Management, Branding, Recruiting, Public Relations, Market Research, Advertising, Analytics, Digital Marketing Strategy, Materials Research, Leadership, Marketing Communication, Sales Management