Marketing Operations Lead — Campaigns, CRM & Growth

HELLO COLLECTIVE PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A dynamic marketing company is looking for a Senior Marketing Executive to oversee daily marketing operations. This role focuses on executing integrated campaigns across various platforms, optimizing performance, and implementing CRM strategies. The ideal candidate should have 4–6 years of marketing experience, proficiency with data analysis, and the ability to coordinate with creative teams. Strong organizational skills and a detail-oriented mindset are essential for success in this role.

Qualifications

• 4–6 years of marketing experience, preferably in F&B, hospitality, retail, or lifestyle brands.
• Experience with performance-driven execution and marketing operations.
• Strong ability to work with data and dashboards.

Responsibilities

• Own day-to-day marketing operations across all channels.
• Execute integrated campaigns and track their performance.
• Implement CRM journeys including promotional campaigns.

Skills

Marketing operations management

Data analysis and insights

Campaign execution

Project coordination

CRM implementation

Job description

A dynamic marketing company is looking for a Senior Marketing Executive to oversee daily marketing operations. This role focuses on executing integrated campaigns across various platforms, optimizing performance, and implementing CRM strategies. The ideal candidate should have 4–6 years of marketing experience, proficiency with data analysis, and the ability to coordinate with creative teams. Strong organizational skills and a detail-oriented mindset are essential for success in this role.