Marketing Manager (Start-up Retail / B2C Marketing)

RecruitPedia Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading retail firm in Singapore is seeking a Marketing Manager to drive business growth and enhance brand presence. The ideal candidate will develop and implement marketing strategies, monitor market trends, and manage multiple marketing projects. With a minimum of 5 years of experience in the marketing function and strong project management skills, this role offers a challenging environment within a dynamic team. Interested candidates can apply via email with their updated resume.

Qualifications

• Minimum of 5 years of relevant experience in marketing function.
• Proven track record in driving business growth through marketing.
• Strong project management skills with an ability to manage multiple projects.

Responsibilities

• Lead local marketing initiatives to drive business growth.
• Develop and implement marketing strategies tailored to the market.
• Monitor trends and consumer behavior to inform strategies.
• Execute marketing campaigns and analyze their performance.
• Manage marketing budgets and resource allocation.

Skills

Project management

Analytical skills

Numerical skills

Attention to detail

Adaptability

Education

Degree in Business/Marketing or related field

Job description

Our client is a Premium Retail Industry. Due to their current expansion plan, they are looking for a Marketing Manager to join their team, in hopes of developing the current high performing team. They are located in the Central.

Job Responsibilities

• Lead local marketing initiatives to drive business growth and enhance brand presence.
• Develop and implement marketing strategies tailored to the local market, leveraging insights to maximize effectiveness.
• Monitor market trends, consumer behavior, and competitor activities to inform marketing strategies.
• Plan, execute, and evaluate marketing campaigns, establishing KPIs and analyzing performance for continuous improvement.
• Prepare reports linking marketing activities to business growth, customer engagement, and ROI.
• Oversee marketing budgets and resource allocation to ensure investments support business objectives.
• Manage multiple marketing projects simultaneously, ensuring timely execution and adherence to budgets.Collaborate with internal teams and external partners, including agencies, to execute marketing initiatives and co-branded opportunities.
• Act as a local marketing expert, providing insights to enhance customer acquisition, engagement, and loyalty.
• Perform any ad-hoc projects and initiatives as assigned.

Requirements

• Min Degree in Business/Marketing, or a related studies fieldor equivalent.
• Min 5 years of relevant experience in marketing function, with a proven track record.
• Strong project management, analytical, and numerical skills, with attention to detail.
• Proactive, adaptable, and comfortable working in a small, dynamic team with diverse responsibilities.

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified.

Email: [e-mail]