Marketing Executive (F&B) | $3000-$3500 | Central Region

HRNET VENTURES PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A well-established F&B retail brand in Singapore is hiring a Marketing Executive to support branding and campaign execution. The ideal candidate will have strong digital marketing skills and at least 2 years of relevant experience in marketing or campaign management. Responsibilities include managing marketing campaigns across various channels, monitoring campaign performance, and engaging with customers on social media. This role offers opportunities to shape brand identity and drive customer engagement strategies.

Qualifications

• 2 years of relevant experience in marketing or campaign management.
• Comfortable analysing data and translating insights.
• Proactive and adaptable in a fast-paced environment.

Responsibilities

• Execute integrated marketing campaigns across channels.
• Monitor campaign results and derive insights.
• Manage communication across social media and CRM.

Skills

Digital marketing

Campaign management

Customer engagement

Data analysis

Social media management

Education

Diploma in Marketing, Business, or related disciplines

Tools

Canva

Adobe tools

Video editing software

Job description

We are hiring a Marketing Executive to support branding, campaign execution, and customer engagement for a well-established F&B retail brand. This role is ideal for a hands‑on marketer with strong digital skills and an interest in consumer‑driven campaigns.

What You'll Do

• Execute integrated marketing campaigns across digital and offline channels
• Ensure alignment with brand positioning and business objectives
• Manage in‑store POS and self‑order kiosk content, including product listings and visuals
• Support website and system updates where required
• Monitor campaign results and marketing metrics
• Prepare reports and derive insights to improve campaign effectiveness
• Manage content and engagement across platforms such as Instagram, TikTok, Facebook, and XiaoHongShu (XHS)
• Respond to customer enquiries and feedback in a timely manner, including occasional weekend support
• Assist in regional brand expansion and new market initiatives
• Monitor industry and competitor trends and provide recommendations
• Coordinate promotional activities and creative production
• Manage communication touchpoints including social media, CRM, in‑app messaging, offline collaterals, paid advertising, and influencer collaborations

What You Bring

• 2 years of relevant experience in marketing, campaign management, or related roles
• Diploma in Marketing, Business, or related disciplines
• Comfortable analysing data and translating insights into action
• Familiarity with social media platforms and digital marketing; experience with Canva, Adobe tools, or video editing is a plus
• Strong coordination and communication skills, with customer‑facing experience
• Proactive, adaptable, and able to thrive in a fast‑paced environment
• Experience managing POS systems, websites, or marketing processes is an advantage
• Passion for the F&B industry