Marketing Executive - Direct Marketing

Chubb; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading insurance company in Singapore is seeking a Marketing Assistant to support corporate partners in achieving sales targets. You will play a key role in developing marketing campaigns, maintaining partner relationships, and conducting post-campaign analyses. The ideal candidate holds a Bachelor's Degree in Business or Marketing with 2-4 years of experience in the insurance or financial sector. Strong communication skills and proficiency in MS Office are essential for this role.

Qualifications

• 2-4 years working experience in an insurance company or financial institution.
• Direct marketing or digital marketing experience preferred.

Responsibilities

• Assist in developing and maintaining new business development pipeline.
• Help develop and execute marketing campaigns.
• Prepare and plan campaign launch schedules for all campaigns.

Skills

Team player

Effective negotiator

Good communication skills

MS Word proficiency

Excel proficiency

PowerPoint proficiency

Attention to detail

Education

Bachelor’s Degree in Business or Marketing

Job description

Job Description

Overall Key Position Objective The incumbent is to assist the team on marketing programs for our corporate partners to achieve sales targets and to ensure deadlines are met as planned, including preparing reports and other routine tasks as required to support the business.

Major Duties & Responsibilities

• Assist in the development and maintenance of new business development pipeline
• Assist to develop and execute marketing campaigns
• Assist to prepare and plan campaign launch schedules for all campaigns and initiatives.
• Monitor the progress of the campaigns launched via direct marketing channels such as direct mailing, telemarketing and online.
• Maintain excellent rapport with partners at various levels with the objective of optimizing business opportunities and securing long term partnerships with these corporate partners
• Work with internal stakeholders including Underwriters, IT, Call Centre, Claims, Legal and Compliance teams to ensure timely launch of campaigns
• Conduct post campaign analysis
• Conduct competitors’ analysis with regular updates
• Prepare performance report per partners’ requirement

Requirements

Bachelor’s Degree in Business or Marketing with 2-4 years working experience in an insurance company/financial institution. Direct Marketing or digital marketing experience preferred. Fresh Dip/Deg graduates are welcome to apply.

QUALIFICATIONS

• You must be a team player and an effective negotiator with good communication, presentation and interpersonal skills
• Excellent with MS Word, Excel and Powerpoint skills
• Knowledge in general consumer insurance is an advantage
• Demonstrate flexibility and adaptability to work in a fast-moving and challenging environment
• High attention to detail, meticulous and able to work in an ambiguous environment with minimal supervision.