Marketing Executive

HAFLONG TEA PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A tea company in Singapore is seeking a Marketing Executive to support integrated marketing campaigns across digital platforms. You'll be involved in content creation, collaborating with internal teams on impactful marketing materials, and managing content calendars for blogs and email marketing. The ideal candidate should have experience in digital marketing and a passion for driving brand visibility and customer engagement through strategic campaigns.

Qualifications

• Experience in executing marketing campaigns across digital platforms.
• Strong writing skills for blogging and email marketing.

Responsibilities

• Assist in planning and executing marketing campaigns.
• Collaborate with internal teams to create marketing materials.
• Manage content calendars for blogs and email marketing.

Skills

Content creation

Digital marketing

Campaign coordination

Analytics

Job description

Marketing Executive

The Marketing Executive will support and execute integrated marketing campaigns across various digital platforms. This role involves content creation, campaign coordination, analytics, and operational support to drive sales, brand visibility, and customer engagement. The ideal candidate is also willing to extend participation across other departments when required, contributing to a collaborative and agile team environment.

Key Responsibilities

• Assist in the planning and execution of marketing campaigns across social media, email, and other digital platforms.
• Collaborate with internal teams including the brand, SEO, and design teams to create and execute high-impact marketing materials.
• Own and manage content calendars for blogs and email marketing, ensuring alignment with promotional timelines and brand initiatives.
• Write compelling blog content and creative briefs for weekly email campaigns, working closely with designers on visual assets.
• Coordinate the preparation and dispatch of trial and promotional kits to specific client groups.
• Collect and organize marketing assets including testimonials, imagery, and survey data to support campaigns.
• Manage and optimize the customer