Lead Social Media Strategist (Instagram & TikTok)

SPH MEDIA LIMITED; Singapore; On-site; SGD 40,000 - 70,000; Full time

Job summary

A prominent media company is seeking a highly motivated Social Media Specialist to join its team in Singapore. This role involves taking ownership of social media strategy, developing creative content, and analyzing performance across platforms. The ideal candidate is bilingual in English and Chinese, has at least 3 years of experience, and is highly organized. This position offers a unique opportunity to engage with new audiences and influence the company's media presence.

Qualifications

• At least 3 years of related working experience.
• Highly creative with a keen interest in trends and news.
• Able to manage multiple projects under tight deadlines.

Responsibilities

• Define overall direction for social media strategy.
• Develop posting frameworks and train the team.
• Track and analyze performance of social media content.
• Create short video reels/posts as required.

Skills

Bilingual (English/Chinese)

Creativity

Knowledge of social media best practices

Organisational skills

Education

Diploma/Degree

Tools

Capcut

Canva

Job description

A prominent media company is seeking a highly motivated Social Media Specialist to join its team in Singapore. This role involves taking ownership of social media strategy, developing creative content, and analyzing performance across platforms. The ideal candidate is bilingual in English and Chinese, has at least 3 years of experience, and is highly organized. This position offers a unique opportunity to engage with new audiences and influence the company's media presence.