DIGITAL MARKETING MANAGER

SUN FRESH F & B PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading F & B company in Singapore is seeking an experienced Digital Marketing Manager to oversee online marketing strategies. This role requires a strong knowledge of digital marketing techniques and project management skills. The ideal candidate will lead social media initiatives, analyze site traffic, and design comprehensive marketing campaigns. A degree or diploma and at least three years of relevant experience are essential. Flexibility to work various hours is required.

Qualifications

• In-depth knowledge of digital marketing techniques.
• Experience with social media networking and advertising.
• Strong communication and presentation skills.
• Detail-oriented with strong organizational skills.
• Ability to conduct thorough research.

Responsibilities

• Discuss digital marketing strategies with the sales and marketing team.
• Design and implement online marketing strategies across all platforms.
• Manage the company’s social media platform.
• Analyze site traffic and purchase conversion.

Skills

Knowledge of digital marketing techniques

Social media advertising

Strong communication skills

Project management skills

Problem-solving skills

Education

Degree or Diploma in a relevant field

Job description

We are looking to hire an experienced Digital Marketing Manager to oversee the development and implementation of our company’s online marketing strategies. In this role, you will be responsible for discussing marketing strategies with the sales and marketing team, managing the company’s social media platform, identifying marketplace trends, and coordinating advertising efforts.

You should have in-depth knowledge of digital marketing strategies, excellent project-management skills, and advanced knowledge of social media trends. A top-class online marketing manager drives sales by evaluating current market trends and creating specialized campaigns for associated target groups

Duties and Responsibilities

• Meeting with the sales and marketing team to discuss digital marketing strategies.
• Designing and implementing online marketing strategies across all digital platforms.
• Managing the company’s social media platform and web advertising.
• Developing social media strategies.
• Identifying the latest trends and technology within the industry.
• Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.
• Assessing the online user experience and developing strategies
• Maintaining customer communications with weekly reports, news articles, and industry guides.
• Monitoring and maintaining the media budget.
• Preparing and presenting digital marketing reports.

Requirements and Qualifications

• In-depth knowledge of digital marketing techniques.
• Experience with social media networking and advertising.Ability to work well under pressure.
• Knowledge of the latest technology and trends within the industry.
• Good interpersonal skills.
• Strong communication and presentation skills.
• Detail-oriented with strong organizational skills.
• Ability to conduct thorough research.
• Ability to work independently and as part of a team.
• Strong problem‑solving skills.
• Willingness to stay updated on industry trends.
• Experience in training and mentoring staff.
• Degree or Diploma or minimum three years relevant work experience.
• Able to work early mornings, nights, and weekends.