Digital Marketing Manager

ANANDHAS FRESH PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading F&B company in Singapore is seeking a Digital Marketing Manager to develop and implement strategies based on customer needs. The role requires expertise in lead generation and digital marketing tools, as well as strong analytical and project management skills. The ideal candidate must have a minimum of 3 years of experience in the F&B industry. The position is essential for driving sales revenue and achieving marketing objectives.

Qualifications

• Min 3 years of F&B and wholesale Industry experience.
• Proven experience in digital marketing with a focus on lead generation.
• Strong analytical skills to interpret data for decision-making.

Responsibilities

• Develop and maintain digital marketing strategy.
• Coordinate with developers for online platform updates.
• Responsible for marketing personnel decisions.

Skills

Digital marketing expertise

Lead generation

Analytical skills

Project management

Communication skills

Tools

CMS System

Digital advertising platforms

Job description

Overview

• Develops and ensures a consistent Digital marketing strategy and planning based on F&B customer needs.

• Conducts strategic reviews and amend objectives and approaches as required with Principal, General Manager, Finance & Administration Manager

• Establishes and implements a digital marketing strategy and maintain online platform.

• Coordinates with developer to do online platform updates based on market strategy.

• Coordinates marketing initiatives and events.

• Coordinates with Social media platforms and promote the business

• Responsible for personnel decisions regarding the Marketing employees.

• Conducts regular meetings to discuss increase sales revenue and achievement of objectives.

• Takes responsibility and conducts the Sales turnover Management.

Qualifications

• Min 3 years of F&B and wholesale Industry experience
• Proven experience in digital marketing, with a strong focus on lead generation.
• Proficiency with digital marketing tools, advertising platforms, and lead tracking systems.
• Proficiency with CMS System for online platform
• Strong analytical skills and the ability to interpret data to drive decision-making.
• Excellent project management and communication skills.