Digital Marketing Lead: ROI-Driven Campaigns & Analytics

TRUE YOGA PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading fitness company in Singapore is seeking a dynamic Digital Marketing Specialist to manage and optimize digital advertising campaigns. The ideal candidate will have strong strategic and analytical skills and will be responsible for planning and executing campaigns across platforms like Google and Meta. Fluency in English and Chinese is required. This role offers opportunities to work in a fast-paced environment while driving lead generation and improving marketing effectiveness.

Qualifications

• Hands-on experience in managing digital advertising campaigns is preferred.
• Ability to interpret data and drive actionable marketing improvements.
• Proven record of excellent communication, organization, and project management skills.

Responsibilities

• Plan and optimize digital advertising campaigns across platforms.
• Monitor and analyze campaign performance using analytics tools.
• Manage multiple digital accounts and coordinate content publishing.

Skills

Digital advertising management

Strategic thinking

Analytical skills

Communication skills

Time management

Copywriting

Interpersonal skills

Adaptability

Job description

A leading fitness company in Singapore is seeking a dynamic Digital Marketing Specialist to manage and optimize digital advertising campaigns. The ideal candidate will have strong strategic and analytical skills and will be responsible for planning and executing campaigns across platforms like Google and Meta. Fluency in English and Chinese is required. This role offers opportunities to work in a fast-paced environment while driving lead generation and improving marketing effectiveness.