Deputy Manager, Sales & Marketing

ORITA SINCLAIR COLLEGE PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading education institution in Singapore is seeking a Deputy Manager/Manager in Sales & Marketing to drive student recruitment and enhance the growth of the school. This hands-on leadership role includes delivering enrolment targets, managing marketing initiatives, and monitoring compliance with regulatory standards. The ideal candidate should have 5–8 years of experience in education sales or student recruitment, possess strong organizational skills, and have a proven track record in achieving revenue targets. A competitive salary plus performance incentives are offered.

Benefits

Performance incentives

Career progression opportunities

Dynamic work environment

Qualifications

• Proven ability to meet enrolment or revenue targets through strategic sales and marketing initiatives.
• Experience managing small teams and external partners to achieve recruitment objectives.
• Exposure to overseas recruitment markets, preferably China and/or Southeast Asia.

Responsibilities

• Deliver annual student recruitment targets across various programmes.
• Manage admissions and marketing functions to optimize enrolment outcomes.
• Lead and coach a multidisciplinary team to enhance performance.
• Execute overseas recruitment activities and manage relationships with education agents.
• Oversee digital marketing campaigns to ensure effective budget utilization.
• Ensure compliance with EduTrust and regulatory requirements.

Skills

Sales and marketing strategy

Team management

Digital marketing

Recruitment and admissions processes

Job description

Company Overview / Employee Value Proposition

Orita Sinclair is an institute of choice for people in the creative industry. We offer a diverse mix of programmes that are industry-relevant and delivered by educators who are experienced professionals and passionate about developing others. Our courses will inspire, nurture and grow your creative potential and also enhance your portfolio of professional skills so that you will be better equipped to excel in your field. Students can look forward to a learning experience that combines deep content knowledge with dynamic activities designed to maximize each student's development.

We approach design with a global mindset and encourage students to be bold and imaginative in the pursuit of their ambition. We believe that students in the creative industry should constantly generate great ideas and innovate in order to enhance the society that we live in.

Job Summary

Orita Sinclair College is seeking a commercially driven Deputy Manager/Manager, Sales & Marketing to play a central role in driving student recruitment and shaping the growth of the school. This is a hands‑on leadership position responsible for delivering enrolment targets, strengthening admissions performance, and executing impactful recruitment and marketing initiatives across Singapore and selected overseas markets. Working closely with senior leadership, the role offers the opportunity to build, refine, and scale a high‑performing sales and marketing function within a regulated private education environment.

Responsibilities

• Deliver annual student recruitment targets across short‑term training, Pathway, Diploma, and Degree programmes to support institutional growth
• Manage the admissions and marketing functions by tracking recruitment pipelines and improving conversion rates to optimize enrolment outcomes
• Lead and coach a multidisciplinary team including programme advisory, sales/marketing, and design support to enhance team performance and collaboration
• Execute overseas recruitment activities and manage relationships with education agents to expand the school’s presence in key markets
• Oversee digital marketing campaigns by monitoring cost per enrolment and return on investment (ROI) to ensure effective budget utilization
• Ensure all recruitment and marketing practices comply with EduTrust and relevant regulatory requirements to maintain institutional accreditation and standards

Required competencies and certifications

• Proven ability to meet enrolment or revenue targets through strategic sales and marketing initiatives
• Experience managing small teams and external partners to achieve recruitment objectives
• Exposure to overseas recruitment markets, preferably China and/or Southeast Asia, to support international student acquisition

Preferred competencies and qualifications

• 5–8 years’ experience in education sales, marketing, or student recruitment demonstrating progressive responsibility
• Strong organisational and execution skills to manage multiple priorities and deliver results in a dynamic environment

Compensation

• Base salary: SGD 4,800 – 6,500 per month + performance incentives
• Performance‑based incentives linked to recruitment KPIs
• Career progression opportunities based on performance and organisational growth