Chief Marketing Architect: Growth, Brand & Lifecycle

SGCM Pte Ltd | Sgcarmart; Singapore; On-site; SGD 125,000 - 150,000; Full time

Job summary

A leading marketing firm in Singapore is seeking a Head of Marketing to shape brand strategy and drive user growth. The role involves leading a team, managing budget forecasts, and optimizing performance channels in a dynamic environment. Ideal candidates should have over 8 years of experience in tech or e-commerce, with a strong focus on lifecycle marketing and brand storytelling. This position offers the opportunity to directly influence company growth over the next few years.

Qualifications

• 8+ years in marketing, ideally in tech, e-commerce, or marketplaces.
• Experience managing budgets and performance across channels.
• Proven success in user growth and retention.

Responsibilities

• Lead multi-disciplinary marketing team for brand and growth.
• Own full-funnel marketing and community development.
• Manage marketing budget and measure channel ROI.

Skills

User acquisition

Lifcycle marketing

Analytical skills

Brand strategy

Cross-functional collaboration

Tools

CRM tools

GA4

Job description

A leading marketing firm in Singapore is seeking a Head of Marketing to shape brand strategy and drive user growth. The role involves leading a team, managing budget forecasts, and optimizing performance channels in a dynamic environment. Ideal candidates should have over 8 years of experience in tech or e-commerce, with a strong focus on lifecycle marketing and brand storytelling. This position offers the opportunity to directly influence company growth over the next few years.