Business Development Executive/Manager

ASE EDUCATION GROUP PTE. LTD.; Singapore; On-site; SGD 36,000 - 48,000; Full time

Job summary

An educational consultancy in Singapore is seeking a Marketing Officer to enhance its market position through effective marketing strategies. The ideal candidate has a Degree in Marketing and at least 1 year of experience in digital marketing. Responsibilities include managing marketing content, conducting market research, and providing consulting services to prospective students and parents.

Qualifications

• Minimum 1 year experience in marketing/digital marketing or related fields.
• Meticulous with a creative flair.
• Responsible, proactive and able to work autonomously in a fast-paced environment.

Responsibilities

• Plan, implement and manage online and offline marketing strategies.
• Ensure updates and relevancy on the website and social media platforms.
• Manage the development and execution of marketing content and campaigns.
• Conduct market research and develop reports on competitor activity.
• Create and post content for the company’s official social media platforms.

Skills

Digital marketing strategies

Strong business acumen

Organizational skills

Time management

Interpersonal skills

Creativity

Education

Diploma/Degree in Sales/Marketing or related field

Job description

The ideal candidate will be focused on delivering measurable results, possess a comprehensive understanding of digital marketing strategies, demonstrate strong business acumen, and exhibit a proven track record of driving sustainable business growth.

Responsibilities

• Plan, implement and manage online and offline marketing strategies to enhance the company’s position in the market
• Ensure effective updates and relevancy on the website, social media platforms and all marketing-related materials
• Manage the development and execution of marketing content and campaigns
• Monitor and conduct desktop market/competitor research and analysis and develop reports on competitor activity
• Effectively update, conduct video or photo shoots, create, design and post content for our company’s official social media platforms
• Promote content on social media and monitor engagement (for example, Likes, Shares and Comments) and ensure timely responses to social media comments
• Effectively update content on the company’s website
• Work closely with internal and external stakeholders
• To provide professional consulting services to prospective students and parents planning to study in Singapore, and assist them in their education options at Singapore schools, to the point of enrolment.
• To act as the key liaison personnel for respective school partners assigned, ensuring the team is up to date on any progress or updates pertaining to the institutions.
• To ensure targets or KPIs set are achieved or exceeded.
• Supporting the internal team in any other ad-hoc activities/tasks as and when required.

Requirements

• Diploma/Degree in Sales/Marketing or related field.
• Minimum 1 year experience in marketing/digital marketing or related fields
• Meticulous with a creative flair
• Strong organisational and time management skills
• Good interpersonal and communication skills
• Responsible, proactive and able to work autonomously in a fast-paced environment