Assistant Senior Manager, Digital Experience

NATIONAL UNIVERSITY OF SINGAPORE; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

A leading educational institution in Singapore is looking for an experienced Digital Experience Manager. You will shape the online brand experience, manage digital content, and lead strategies that enhance engagement across platforms. The ideal candidate has over 5 years of experience in digital/web management and excels in collaborating with internal stakeholders and vendors. This role is pivotal to telling impactful innovation and start-up stories through digital media.

Qualifications

• 5+ years of experience in digital/web management and content production.
• Experience with Agile, Waterfall, or hybrid methodologies.
• Proficiency in CMS platforms and hands-on with SEO/SEM.
• Strong knowledge in digital procurement and vendor management.
• Exceptional project management and communication skills.

Responsibilities

• Lead web development and digital projects, ensuring strategic alignment.
• Drive SEO/SEM strategies to enhance discoverability and engagement.
• Audit platforms for opportunities to improve content and user experience.
• Oversee digital content creation and management.

Skills

Digital/web management

Content strategies

SEO & SEM

Project management

User experience design

Tools

CMS platforms (WordPress, Drupal)

Analytics tools

SEO/SEM tools

Job description

Interested applicants are invited to apply directly at the NUS Career Portal

Your application will be processed only if you apply via the NUS Career Portal

We regret that only shortlisted candidates will be notified.

Job Description

About Us

We're NUS Enterprise, the entrepreneurial heart of the National University of Singapore (NUS). Our mission: turn frontier science into globally transformative products and companies by fostering entrepreneurial journeys and building thriving ecosystems worldwide. We back bold ideas with the potential to reshape entire industries—and we're just getting started.

The Role: Digital Experience Manager As Digital Experience Manager at NUS Enterprise, you'll shape how the world experiences our brand online, connecting entrepreneurs, innovators, researchers, corporate and government partners, and investors to the opportunities that matter. From steering our enterprise website to driving digital content strategy, you'll ensure every touchpoint informs, inspires, and delivers impact.

This is a hands‑on role for a digital expert who thrives at the intersection of digital operations, brand stewardship, and content excellence. You'll oversee the full lifecycle of our digital platforms, from mapping content architecture and managing upgrades to leading SEO/SEM initiatives and driving vendor performance. Your work will redefine how audiences engage with our entrepreneurial education, innovation programmes, research, and start‑up ecosystem community via NUS Enterprise’s digital platforms.

What You’ll Do

• Lead with excellence – Working with internal stakeholders and external vendors for web development, audits, and digital projects, championing collaboration, innovation, and policy compliance.
• Champion best practices and transformations – Lead website rebuild from planning, designing, execution, and migration to launch, keeping projects on track, ensure compliance and strategic alignment across all digital procurement and vendor activities.
• Shape our digital presence – Drive the strategic direction and daily management of our enterprise website, ensuring every page is accurate, engaging, and aligned with our mission.
• Amplify discoverability – Design and optimise SEO/SEM strategies that elevate traffic, deepen engagement, and convert curiosity into action.
• Sharpen the experience – Conduct regular platform audits to uncover opportunities that enhance content, elevate user experience, and strengthen technical performance.
• Create with purpose – Develop compelling digital content, from article to multimedia assets, that strengthens our storytelling and brand impact, while leading the positioning and messaging of the ETP website and strategically consolidating relevant sites into the main enterprise platform.
• Be the digital expert – Serve as the go-to resource for CMS, analytics, and digital experience strategy, driving informed decisions and operational excellence.
• Own your craft – Drive projects from concept to execution, managing timelines with minimal supervision.

Qualifications

• 5+ years of experience in digital/web management, content strategies, content copywriting and production, SEO & SEM, analytics, and reporting for dynamic organisations.
• Experience with Agile, Waterfall, or hybrid methodologies to guide timely and effective project execution.
• Proficiency in CMS platforms (WordPress, Drupal, Sitefinity, or similar), plus hands‑on SEO/SEM tools, digital analytics, UI/UX design methodology, and web accessibility.
• Proven track record of leading website revamp projects and managing complex content migrations. Strong knowledge of digital procurement, policy development, vendor management, and compliance.
• Exceptional project management and communication skills, with a collaborative mindset and good understanding of procurement workflows.
• Ability to translate strategic vision into practical solutions that serve diverse stakeholders.
• A keen attention to detail, especially in audit processes and policy execution.

Bonus Points For

• Experience in higher education, innovation ecosystems, government sectors, digital marketing agency.
• Familiarity with data privacy standards, WCAG/ADA compliance, and enterprise IT policy.
• Demonstrated thought leadership in digital strategy, analytics, or technology adoption.

Why Join NUS Enterprise?

This is more than a digital role—it’s your chance to shape how Singapore’s innovation and start‑up stories are told and remembered. You’ll be at the heart of our ecosystem, bringing to life the journeys of entrepreneurs and the impact of research. Your work will inspire future generations by crafting stories that resonate and move people through NUS Enterprise’ digital platforms

Ready to lead digital platforms and content operations that drive impact and engagement? Send your portfolio and resume to the NUS Career Portal. No cover letter required—we’d rather see your most impressive projects and learn what excites you about managing digital content and platforms to tell compelling stories.

Please be informed that only shortlisted candidates will be notified.