Assistant Marketing Manager (Jurong Point)

REVUP PROSERVICES PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic marketing firm in Singapore is seeking an experienced Assistant Marketing Manager to drive integrated marketing campaigns and enhance market visibility for a major mall. You will oversee tenant engagement and manage digital marketing efforts, requiring at least 5 years of retail experience. This role offers a permanent position with comprehensive benefits including 18 days annual leave and a flexible work arrangement.

Benefits

18 days annual leave

AWS

Family healthcare leave

Birthday leave

Mobile and transport allowance

Flexible benefits

Qualifications

• Minimum 5 years’ experience preferably in retail and shopping malls.
• Self-driven, proactive, and able to multi-task under pressure.
• Adaptable, creative, and solutions-oriented in a fast-paced environment.

Responsibilities

• Develop and lead integrated marketing campaigns.
• Spearhead tenant and vendor engagement for mall events.
• Monitor and report on campaign performance.

Skills

Leadership skills

Interpersonal communication

Digital marketing

Analytical skills

Project management

Education

Bachelor's degree in Marketing, Communications, Business or relevant field

Job description

Assistant Marketing Manager

• Permanent role
• Onsite work arrangement
• Work location: Jurong Point
• Benefits: 18 days annual leave, AWS, family healthcare leave, birthday leave, mobile and transport allowance, and flexible benefits.

The Opportunity

As part of the Marketing team, you will play a strategic and hands-on role in driving the mall’s marketing initiatives and enhancing its market positioning.

• Develop and lead integrated marketing campaigns and promotional campaigns to drive shopper footfall, boost tenant sales and strengthen the mall’s visibility and competitive positioning in the market.
• Spearhead tenant and vendor engagement for mall events, pushcart leasing, casual leasing activations, and promotional partnerships. Prior experience in these areas is essential for success in this role.
• Oversee casual leasing operations for advertising panels, atrium spaces, and pushcarts - including lead conversion, and operational execution to maximize occupancy and revenue.
• Lead and manage digital and social media marketing efforts - overseeing execution, and leveraging analytics to drive engagement and footfall.
• Monitor and report on campaign performance, including KPIs, ROI analysis, and footfall/sales tracking to inform future initiatives.
• Contribute to overall marketing planning, budgeting, and team development while actively supporting cross-functional efforts that enhance shopper experience and tenant collaboration.

Key Accountabilities

• Drive shopper traffic and engagement through effective campaigns.
• Ensure campaign performance meets KPIs and ROI targets.
• Achieve revenue and occupancy goals for casual leasing (advertising, atrium, pushcarts).

Your Background

• Bachelor’s degree in Marketing, Communications, Business or relevant field.
• Minimum 5 years’ experience preferably in retail and shopping malls.
• A high-energy and collaborative team player with strong leadership, interpersonal and communication skills.
• Self-driven, proactive, and able to multi-task under pressure.
• Adaptable, creative, and solutions-oriented in a fast-paced environment.