APAC Performance Lead – Always-On Growth

Publicis Groupe Singapore; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A leading communication and marketing firm in Singapore seeks an Associate Director to spearhead always-on digital media campaigns across APAC. This role encompasses performance leadership, innovation in product adoption, and strategic support for client objectives. The ideal candidate possesses 6-8 years of experience in a media agency, excels in performance marketing, and demonstrates strong analytical and leadership capabilities. Join us to enhance client outcomes through data-driven strategies in a vibrant team environment.

Qualifications

• 6-8 years of experience in a media agency, preferably on major regional client accounts.
• Proven success in managing performance campaigns across APAC markets.
• Strong understanding of martech platforms and digital media.

Responsibilities

• Lead always-on performance campaigns across APAC for a global brand.
• Guide budget allocation and creative optimizations to maximize ROI.
• Ensure effective measurement and analytics in campaigns.

Skills

Performance marketing expertise

Analytical skills

Media terminology understanding

Presentation skills

Team leadership

Problem-solving

Tools

GA4

Adobe Analytics

CDPs

Adobe Suite

MMP (Branch or Firebase)

Job description

A leading communication and marketing firm in Singapore seeks an Associate Director to spearhead always-on digital media campaigns across APAC. This role encompasses performance leadership, innovation in product adoption, and strategic support for client objectives. The ideal candidate possesses 6-8 years of experience in a media agency, excels in performance marketing, and demonstrates strong analytical and leadership capabilities. Join us to enhance client outcomes through data-driven strategies in a vibrant team environment.