KSA Field Manager - Modern Trade

Ferrero; Abha; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading global food company is seeking a Field Sales Manager in Saudi Arabia to drive sales and coordinate teams. This role focuses on achieving sales targets, managing commercial costs, and developing the sales area. The ideal candidate will have experience in FMCG sales management, strong leadership skills, and the ability to foster team development. The company offers a supportive work environment and opportunities for personal growth.

Benefits

Career development opportunities

Inclusive company culture

Qualifications

• Proven experience in sales area management within FMCG or retail.
• Ability to manage cross-functional collaboration in a fast-paced environment.
• Solid experience in planning, forecasting, and people development.

Responsibilities

• Achieve sales objectives and coordinate with teams.
• Manage commercial costs and P&L for the sales area.
• Monitor key performance indicators and take corrective actions.
• Forecast and plan for product availability and merchandising resources.
• Recruit, train, and develop the sales team.

Skills

Sales area management

Leadership

Commercial acumen

Analytical skills

Planning and forecasting

Job description

About the Role

If you are looking for a dynamic working environment, decisiveness and a broad scope of responsibility, this role can interest you. As Field Sales Manager Modern trade, you will ensure the achievement of sales objectives and coordinate with Field Sales Managers and Customer Team Managers.

Main Responsibilities

We are seeking a dynamic and results-driven Field Sales Manager Modern Trade who will be responsible for the development, coordination, and overall performance of the assigned sales area.

The role includes organizing the area in terms of team structure, roles, and sales territory allocation, while ensuring the achievement of sales targets and effective management of commercial costs and P&L.

You will be expected to identify, assess, and propose business development and growth opportunities across the area and key clients, in addition to guaranteeing the effective execution of promotional activities in the field in line with Trade Marketing and Account Management guidelines, customer agreements, and consumer price trends.

You will also involve monitoring key performance indicators such as sales targets, returns, My Perfect Store execution, and payment collection, taking corrective actions when needed either independently or in collaboration with relevant stakeholders. Furthermore, the position plays a key role in forecasting and planning by contributing to demand planning to ensure the availability of products, POS materials, and merchandising resources, as well as owning the sales forecasting for the assigned area. In addition, oversee all merchandising and in-store activities by defining manpower requirements in coordination with the Key Account Manager, planning and allocating merchandisers across stores, ensuring high-quality promoter engagement through close coordination with the Merchandising Manager and Promoter Agency, and guaranteeing proper training and continuous monitoring of promoter performance through Sales Representatives. The role also holds full responsibility for people and performance management, including recruiting, motivating, coaching, training, and developing the team, ensuring effective workforce management, driving professional development through ongoing evaluations and training initiatives, and fostering high levels of employee engagement, motivation, and collaboration.

About You

Proven experience in sales area management within FMCG, retail, or consumer goods. as well provenleadership, commercial acumen, and analytical skills.

Ability to manage cross-functional collaboration and execution in a fast-paced environment. Solid experience in planning, forecasting, and people development capabilities.

Our Benefits & Perks

Careers with caring built in - discover our benefits here .

About Ferrero

Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet‑packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com .

DE&I at Ferrero

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.

Find out more here .